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Synchronica Touts Transcoding in Gateway

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2/17/2011
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BARCELONA -- Synchronica plc (AIM: SYNC, TSX-V: SYN), the international provider of next-generation mobile messaging solutions, today announces integration of new advanced transcoding and streaming functionality in Mobile Gateway 6, dramatically reducing network bandwidth consumption and allowing users to view complex email attachments even from entry-level mobile devices.

The patented transcoding technology converts and optimizes office and multimedia documents on the fly and streams the content to the mobile browser, reducing the consumption of network bandwidth by as much as 90 percent. Content is converted by intelligent adaptation to structured data formats, such as XML, FPX, or 3GPP. As the content is streamed and displayed in the mobile phone's web browser, the new technology removes the need for heavy third-party document viewers.

Carsten Brinkschulte, CEO of Synchronica, comments: "For operators, the cost of wholesale bandwidth is fast becoming a controversial issue; several operators are already ending their all-you-can-eat data plans and implementing fair use policies."

"A significant contributor to bandwidth squandering is email traffic, often associated with heavy attachments. With Mobile Gateway's new transcoding, we can reduce the total bandwidth used by up to 90 percent and at the same time provide full document viewing capabilities even on entry-level phones without the need for complex attachment viewer applications", Brinkschulte adds.

Synchronica plc

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