Light Reading
Genband's second annual gathering in Orlando was full of snazzy presentations, power points, panels, and other Cheap Tricks.
SlideshowSlide Show: Genband's Real-Time Perspectives
Sarah Reedy
6/12/2014
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ORLANDO, Fla. -- Genband Perspectives -- Genband brought together 700 clients, customers, media members, and analysts in sometimes-sunny Orlando to convince them it is the de facto name in real-time communications.

Excitement for communications, specifically WebRTC, was palpable at the show through demos, customer testimonials, and the giddiness in the voices of all its C-level execs.

With a little less gusto, Genband Inc. set out to show it's ready for SDN and NFV just as soon as its customers are ready to deploy them. The virtualization technologies are clearly important to the networking vendor, but Genband's roadmap feels a bit hazy. Outside of "everything will be NFV," the company had little in the way of specifics to share.

That said, the conference covered a lot of ground, and so did our camera. Click the image below to launch a short slideshow of the sites from the show this week (in near real-time).

Genband Takes Over Orlando
Or at least the Grand Hyatt, where more than 700 customers, clients, analysts, and media members from 30 countries descended to hear what the vendor has been up to lately.
Or at least the Grand Hyatt, where more than 700 customers, clients, analysts, and media members from 30 countries descended to hear what the vendor has been up to lately.

For show news and views, check out:

— Sarah Reedy, Senior Editor, Light Reading

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SReedy
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SReedy,
User Rank: Blogger
6/12/2014 | 3:38:58 PM
Re: Giddy
Woah, did not know that about Cheap Trick. They were a lot of fun. I even got a guitar pick (and someone threw my business card on stage, but no calls yet...)

And, they were definitely giddy! Several may even have WebRTC tatoos...
FakeMitchWagner
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FakeMitchWagner,
User Rank: Lightning
6/12/2014 | 2:52:06 PM
Giddy
Were speakers actually giddy? Was it over realtime communications? Or all the sugar from the candy?

The Japanese press calls Cheap Trick the "American Beatles."
SReedy
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SReedy,
User Rank: Blogger
6/12/2014 | 2:14:55 PM
Genband: My Perspective
It was a great show and still a good vibe, even with Charlie and a lot of the top team gone. A few analysts I've spoken with agree it was a little hazy on what Genband wants to be though. The message is clearly that it's all about enabling real-time communications. I think what becomes of the legacy business is still what's a bit unclear.
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