Verizon Terremark Lands Mobile Marketing
NEW YORK -- To support the rapid growth of Near Field Communications (NFC) media technology, Thinaire has selected Verizon Terremark’s Enterprise Cloud which allows for seamless scaling based upon traffic, need and demand. Such capabilities are critical for Thinaire when powering mobile marketing campaigns for customers, including News America Marketing whose SmartSource with NFC initiative has the capability to deliver in-store information and offers from thousands of retailers directly from the shelves to the mobile devices of millions of consumers.
"The reliability, performance and security of Verizon Terremark’s cloud infrastructure allows us to run mobile brand marketing campaigns with confidence," said Mark Goodstadt, CEO of Thinaire. "Further, Verizon Terremark’s global presence translates into NFC-powered shopper marketing programs on an even greater scale than was previously possible."
Verizon Terremark, a pioneer in cloud computing, provides large companies and government agencies with powerful, reliable and secure cloud-based IT infrastructure solutions. Through its network of over 50 strategically-located data centers around the world, including a dedicated cloud infrastructure in San Paulo, Brazil, Verizon Terremark is also well positioned to serve emerging markets such as Latin America.
Verizon Communications Inc.