& cplSiteName &

AT&T Preps for Euro Cloudburst

Ray Le Maistre
10/7/2010
50%
50%

In preparation for the expected growth in demand from enterprises for cloud and other hosted services, AT&T added to its European footprint today with the opening of its second Internet Data Center in London. (See AT&T Opens London Data Center.)

The move, part of the carrier's US$1 billion investment in its global capabilities, has, according to the carrier, been designed to "support high-density computing" that will allow customers to put their faith in hosted and cloud-based services. (But the carrier isn't saying how much it invested in the new London center.) (See AT&T's $1B Repeat and AT&T Shifting Capex to App Support.)

Steve Caniano, VP, Hosting and Cloud Services, at AT&T, says managed services –- particularly SAP AG (NYSE/Frankfurt: SAP) and Oracle Corp. (Nasdaq: ORCL) ERP (enterprise resource planning) applications -– are growing in popularity, along with managed messaging and the carrier's Synaptic Hosting service.

And enterprises are warming to cloud services too, says Caniano. "In the past year there's been a shift from the exploratory stage to the trial and use case stage. The 'if' has been removed -- now it's about 'how' to use the cloud," says the AT&T man.

Demand differs from customer to customer, but there aren't any companies jumping in with both feet just yet. "I don't see anyone doing a forklift shift to the cloud – there's no compelling reason to do that," he says. Instead, they are adopting cloud services when new decisions about technology or business practices are made. "It's when customers introduce a new application or refresh a technology -- those are the decision points."

Of course, AT&T is just one of a number of service providers battling for the hearts and wallets of enterprise users when it comes to the purchase of networking, hosting, and cloud services in Europe. (See Orange, Cisco, et al. Forge Cloud Alliance, Colt Reaches for Clouds , Interoute Extends MPLS to the Office, Cloud Formation at Verizon Business, Orange Unveils Cloud Formation, and BT, Microsoft Get Cloudy .)

So is the intensifying competition squeezing AT&T's margins in Europe? Caniano says there's no sign of any price pressure at the moment. "In Europe it's stable. There are a number of rivals, and most deals are competitively bid, but the business is healthy -- we wouldn't have come into this market if we didn't think it was healthy."

— Ray Le Maistre, International Managing Editor, Light Reading

(0)  | 
Comment  | 
Print  | 
Newest First  |  Oldest First  |  Threaded View        ADD A COMMENT
Featured Video
From The Founder
Light Reading founder Steve Saunders grills Cisco's Roland Acra on how he's bringing automation to life inside the data center.
Flash Poll
Upcoming Live Events
February 26-28, 2018, Santa Clara Convention Center, CA
March 20-22, 2018, Denver Marriott Tech Center
April 4, 2018, The Westin Dallas Downtown, Dallas
May 14-17, 2018, Austin Convention Center
All Upcoming Live Events
Infographics
SmartNICs aren't just about achieving scale. They also have a major impact in reducing CAPEX and OPEX requirements.
Hot Topics
Here's Pai in Your Eye
Alan Breznick, Cable/Video Practice Leader, Light Reading, 12/11/2017
Verizon's New Fios TV Is No More
Mari Silbey, Senior Editor, Cable/Video, 12/12/2017
Ericsson & Samsung to Supply Verizon With Fixed 5G Gear
Dan Jones, Mobile Editor, 12/11/2017
Juniper Turns Contrail Into a Platform for Multicloud
Craig Matsumoto, Editor-in-Chief, Light Reading, 12/12/2017
Cloudy With a Chance of Automation: Telecom in 2018
Iain Morris, News Editor, 12/12/2017
Animals with Phones
Don't Fall Asleep on the Job! Click Here
Live Digital Audio

Understanding the full experience of women in technology requires starting at the collegiate level (or sooner) and studying the technologies women are involved with, company cultures they're part of and personal experiences of individuals.

During this WiC radio show, we will talk with Nicole Engelbert, the director of Research & Analysis for Ovum Technology and a 23-year telecom industry veteran, about her experiences and perspectives on women in tech. Engelbert covers infrastructure, applications and industries for Ovum, but she is also involved in the research firm's higher education team and has helped colleges and universities globally leverage technology as a strategy for improving recruitment, retention and graduation performance.

She will share her unique insight into the collegiate level, where women pursuing engineering and STEM-related degrees is dwindling. Engelbert will also reveal new, original Ovum research on the topics of artificial intelligence, the Internet of Things, security and augmented reality, as well as discuss what each of those technologies might mean for women in our field. As always, we'll also leave plenty of time to answer all your questions live on the air and chat board.

Like Us on Facebook
Twitter Feed