Light Reading

Amdocs Unveils 4G Service Research

Light Reading
LR Mobile News Feed
Light Reading
12/12/2012
50%
50%
Repost This

ST. LOUIS -- Amdocs, the leading provider of customer experience systems and services, today released a global research report that finds service providers are looking to offer personalised data plans and real-time visibility and control over data spending in order to improve the customer experience and better monetise 4G investments. The research also reveals that service providers currently lack the integrated charging and policy management capabilities required to enable this.

Key research findings reveal that:

As 4G LTE (Long Term Evolution) becomes the standard network technology, service providers’ marketing departments want to launch more advanced services and price plans

  • 80 percent of respondents said their companies have either launched or are trialing LTE services
  • 92 percent of respondents said their IT organisations are being asked by Marketing to enable innovative data price plans
  • 63 percent of respondents plan to launch VoLTE (voice over LTE) by 2013-14

IT organisations need new capabilities in order to fulfill Marketing’s wish lists

  • 70 percent of respondents said their companies cannot enable innovative data price plans because of IT limitations
  • 60 percent of respondents said their companies are looking to establish IT capabilities to enable personalisation of data plans and promotions
  • 50 percent of respondents said their companies are looking to establish IT capabilities to enable real-time user visibility and control over data plans and spending
  • Almost 60 percent of respondents said it takes their companies three to six months to launch a new service; an additional 20 percent said it takes even longer

There is overwhelming consensus among service providers that charging and policy management integration is key to enabling more advanced services and price plans

  • The vast majority of respondents from Europe, North America and Asia Pacific (100, 90, and 80 percent respectively) said their companies see a need to integrate charging and policy management capabilities. Forty percent of service providers in Latin America also agreed. Integration between charging and policy management allows providers to introduce personalised services that relate to the device type, service type, network status, customer location and other customer information, across all lines of business, and with real-time user visibility and control over data plans and spending.
  • 75 percent of respondents said their companies are looking to manage rules for policy and charging from one location, i.e. implement a centralised product catalog
  • 40 percent of respondents said their companies have either tried or are currently trying to integrate charging and policy management systems with unsatisfactory results, compared to 10 percent last year


“Our research shows that service providers’ data services strategies are evolving in tandem with recognition that they need to fully integrate their charging and policy management capabilities in order to enable these strategies,” said Ari Banerjee, senior analyst, Heavy Reading. “Those who recognised the importance of charging and policy integration last year, have since launched tiered and family plans and are now looking to enable even more advanced services with real-time user visibility and control capabilities. Those who weren’t convinced last year about the need for policy and charging integration are much more convinced today, and therefore they are now looking to enable tiered and family plans.”

“Service providers are looking to 4G to deliver service innovation beyond higher capacity and faster speeds, but need to integrate charging and policy to enable this,” said Rebecca Prudhomme, vice president of product and solutions marketing at Amdocs. “The research shows they are seeking solutions which pre-integrate charging and policy systems, also including a single product catalog across both systems, to solve broken product management processes which cause time to market delays.”

The research is based on 70 qualitative interviews conducted between October and November, 2012, with decision makers from both IT and marketing departments of 35 service providers. Service providers interviewed included tier-one and tier-two companies based in Europe (10), North America (10), Asia Pacific (10) and Latin America (5). This is the second research report conducted for Amdocs by leading analyst firm Heavy Reading to identify service providers’ data monetisation trends and challenges year-over-year. Findings of the first survey were announced in September 2011.

Amdocs offers a pre-integrated, convergent charging and policy management solution, scalable to meet the needs of the largest service providers. The Amdocs Convergent Charging software incorporates Amdocs’ innovative, real-time charging technology – Amdocs Turbo Charging – and holds the industry record for real-time charging performance, demonstrating the ability to process 435 million busy hour call attempts (BHCA) measured for a customer base of 220 million, comprised of 184 million prepaid customers and 36 million postpaid customers.

Amdocs Ltd. (NYSE: DOX)

(0)  | 
Comment  | 
Print  | 
Newest First  |  Oldest First  |  Threaded View
Flash Poll
LRTV Custom TV
Optimizing SDN & NFV Architectures Through Application Awareness

4|23|14   |   6:24   |   (0) comments


Jerome Tollet, CTO at Qosmos, explains how network equipment vendors and operators deploying SDN and NFV can take advantage of network intelligence delivered by DPI to strengthen products and services.
LRTV Custom TV
Wind River Demonstrates Carrier-Grade Software for NFV

4|22|14   |   5:00   |   (0) comments


Wind River VP of Product Management, Glenn Seiler, takes a look the industry's first and only complete NFV software platform designed specifically for the unique carrier-grade and high-performance needs of telecom networks.
LRTV Documentaries
Cable Eyes Big Technology Shifts

4|16|14   |   03:02   |   (4) comments


US cable engineers are facing a lot of heavy lifting in the coming years, notes Light Reading Cable/Video Practice Leader Alan Breznick.
LRTV Custom TV
Maximizing Customer Experience & Assuring Service Delivery in an IP World

4|15|14   |   4:57   |   (0) comments


Steven Shalita, VP of Marketing, NetScout Systems, Inc., discusses the challenges cable/MSO operators face in assuring the delivery of new IP-based services. Key points include the value of proactively managing performance, and using rich analytics and operational intelligence to better understand service and usage trends, make smarter business decisions and ...
LRTV Documentaries
Bye-Bye DVD: Consumers Embrace Digital Video

4|10|14   |   04:17   |   (7) comments


Veteran video analyst Colin Dixon, founder and principal analyst of nScreenMedia, says research shows 56% are using digital video already.
LRTV Documentaries
Video: TW Cable Puts Multicast Gateways to the Test

4|8|14   |   04:13   |   (1) comment


Tom Gonder, a chief architect at Time Warner Cable, explains how its trial of multicast gateways is impacting IP-based video plans.
LRTV Custom TV
Managing & Monetizing Big Data in Operator Environments

4|7|14   |     |   (1) comment


At Mobile World Congress, Gigamon's Director of Service Provider Solutions, Andy Huckridge, and Heavy Reading Analyst Sarah Wallace discuss the 'big data' issues facing carriers and operators today.
LRTV Huawei Video Resource Center
Data Center Energy – Build Your Data Center in a Modular Way

4|7|14   |   2:13   |   (0) comments


Dr. Fang Liangzhou, VP Network Energy Product Line, shared his thoughts about the challenges for data centers during CeBIT 2014.
LRTV Huawei Video Resource Center
Agile Network Solution – An Overview of Huawei's Agile Network Solution

4|7|14   |   2:31   |   (0) comments


Ajay Gupta, Director of Product Marketing, Networking Product Line, gives an overview of the Agile Network Solutions during CeBIT 2014.
LRTV Huawei Video Resource Center
Huawei’s eLTE Voice Trunking, Video and Data Applied for Railways

4|7|14   |   1:38   |   (0) comments


Gottfried Winter is the Sales Director at Funkwerk, a German specialist in GSM-r terminals and a long-time partner of Huawei. At CeBIT 2014, Winter talks to Light Reading about this partnership and the integration of enhanced voice trunking, video and data functions.
LRTV Huawei Video Resource Center
LeaseWeb Speaks Highly of Huawei's Datacenter Products

4|7|14   |   1:37   |   (0) comments


Rene Olde Olthof, Operations Director LeaseWeb, talks about the next data center transformation during CeBIT 2014.
LRTV Documentaries
Comcast: Reshaping the Cable Network Architecture

4|3|14   |   07:11   |   (8) comments


Shamim Akhtar, Comcast's architect and senior director of network strategy, explains why the cable company is moving to a more distributed network architecture.
Hot Topics
WhatsApp Threatens Carrier VoLTE
Sarah Reedy, Senior Editor, 4/18/2014
The Hungry, Hungry Cloud
Dan Jones, Mobile Editor, 4/22/2014
Who's Ready to Play Broadband?
Carol Wilson, Editor-at-large, 4/21/2014
What's the Magic of Private Equity?
Carolyn Mathas, 4/22/2014
AT&T Turns Up Gig Heat in 21 New Metros
Dan Jones, Mobile Editor, 4/21/2014
Like Us on Facebook
Twitter Feed