Light Reading
More cash is being spent on big data analytics systems and services as service providers come to realize they need to get smart and dig into their raw assets.

CSPs Catch Big Data Analytics Fever

Ray Le Maistre
4/2/2014
100%
0%

We've been stressing the importance of analytics capabilities for communications service providers (CSPs) for some time, and we recently came to the conclusion that pretty much all the developments at this year's Mobile World Congress (and there were plenty of them) rely on the introduction of big data analytics capabilities. (See MWC14: Analytics Holds the Key and The Big Data Challenge: 10 Tips for Telcos.)

Just before that industry gathering, I went to a much smaller meeting of industry folks in Amsterdam, where I found that CSPs are, in fact, making notable progress in big data analytics in terms of strategies and implementations. (See Telcos Warm to Big Data.)

Now Heavy Reading has some numbers that add further weight to the growing importance of this trend. An expected compound annual growth rate of 26% between 2013 and 2020 and a market valued at almost $10 billion in six years or so are significant.

Even more interesting are the reasons that service providers give for their planned investments and the barriers to the implementation of successful big data analytics strategies.

Check out senior analyst Ari Banerjee's column here. It makes for an interesting read.

Related posts:

Ray Le Maistre, Circle me on Google+ Follow me on TwitterVisit my LinkedIn profile, Editor-in-Chief, Light Reading

(6)  | 
Comment  | 
Print  | 
Newest First  |  Oldest First  |  Threaded View
DHagar
50%
50%
DHagar,
User Rank: Light Sabre
4/3/2014 | 5:29:19 PM
CSPs Catch Big Data Analytics Fever
@Sarah, Cisco and TWC must have been listening to our "online" discussion.   Time Warner Cable has just announced a partnership with Cisco to manage the communications and networking for customers.  Maybe they will be one of the telecomm leaders?

 
DHagar
50%
50%
DHagar,
User Rank: Light Sabre
4/3/2014 | 4:36:23 PM
CSPs Catch Big Data Analytics Fever
@Sarah, yes, but as Ray points out it is just catching on with CSP's. 

The companies I had in mind include the "distinctive" service opportunities being provided by Amazon, Starbucks, and loyalty programs. 

With telecomm's, I had in mind the vision and capabilities that Cisco is building and companies are using in cable, streaming, and the development of unique pricing packages of value to the customer.  Also, I had in mind the development of the increasing apps for expanded customer experience.  (Note:  These are the spotty beginnings but I believe will follow the leading service providers.)

 
SarahReedy
50%
50%
SarahReedy,
User Rank: Blogger
4/3/2014 | 3:40:46 PM
Re: CSPs Catch Big Data Analytics Fever
Who are the leading companies you refer to today? Any from the telecom world?
DHagar
50%
50%
DHagar,
User Rank: Light Sabre
4/3/2014 | 3:28:20 PM
CSPs Catch Big Data Analytics Fever
@Sarah, you raise good points in that we have developed a lot of interest in the use of analytics for market, social media, etc., but there are leading companies that are "customizing" the customer experience and making the services, packages, and even pricing a better experience, coming from their intelligence (analytics).

I think leading companies will learn how to move up the chain and use anaytics more effectively, including predictive analytics.  My thought is that the companies who make more money from better services and products, using analytics, will set the stage for wider use.

 
SarahReedy
50%
50%
SarahReedy,
User Rank: Blogger
4/3/2014 | 12:51:01 PM
Re: CSPs Catch Big Data Analytics Fever
I think we're already seeing a mix of opreators using analytics for internal and external purposes and working with multiple vendors depending on the division. That said, my impression is that using big-data analytics externally, as a way to generate revenues with brands, is taking priority over using it to actually improve the customer experience.
DHagar
50%
50%
DHagar,
User Rank: Light Sabre
4/2/2014 | 5:26:58 PM
CSPs Catch Big Data Analytics Fever
Ray, I think this is great news for the industry and the CSPs.  They are awakening to the opportunities of technology at large in the shift to the value of technology, being the effective use of the data.  This opens the door to new frontiers and represents more opportunities and new services.

I wonder if they will evolve with vertical applications or consider linking their networks with data analytics specialists to create an optimal ecosystem?

 

 
Educational Resources
sponsor supplied content
Educational Resources Archive
More Blogs from Shades of Ray
Experienced telecom editor Jason Meyers has joined the Light Reading team to focus on some of the hottest emerging sectors in the industry.
Can service providers afford to neglect small businesses in a FTTx, 4G world?
The open source NFV platform meeting in the Valley this week highlights some of the key shifts ongoing in telecom.
Did you see what happened when we mixed booze + balls at this year's Leading Lights awards party?
With 4G just getting into its stride, 5G is already a hot topic. But is it too early? I don't think so.
Flash Poll
LRTV Documentaries
Sprint's Network Evolution

7|24|14   |   14:59   |   (0) comments


Sprint's Jay Bluhm gives a keynote speech at the Big Telecom Event (BTE) about Sprint's network and services evolution strategy, including Spark.
LRTV Documentaries
BTE Keynote: The Software-Defined Operator

7|24|14   |   18:43   |   (1) comment


Deutsche Telekom's Axel Clauberg explains the concept of the software-defined operator to the Big Telecom Event (BTE) crowd.
Light Reedy
Numbers Are In: LR's 2014 Salary Survey

7|24|14   |   1:25   |   (6) comments


Our fourth annual Salary Survey paints a picture of who's hiring, firing, earning, and yearning for a change in the telecom industry.
LRTV Custom TV
Driving the Network Transformation

7|23|14   |   4:29   |   (0) comments


Intel's Sandra Rivera discusses network transformation and how Intel technologies, programs, and standards body efforts have helped the industry migration to SDN and NFV.
LRTV Custom TV
Distributed NFV-Based Business Services by RAD

7|18|14   |   5:38   |   (0) comments


With the ETSI-approved Distributed NFV PoC running in the background, RAD's CEO, Dror Bin, talks about why D-NFV makes compelling sense for service providers, and about the dollars and cents RAD is putting behind D-NFV.
LRTV Custom TV
MRV Accelerating Packet Optical Convergence

7|15|14   |   6:06   |   (0) comments


Giving you network insight to make your network smarter.
LRTV Custom TV
NFV-Enabled Ethernet for Generating New Revenues

7|15|14   |   5:49   |   (0) comments


Cyan's Planet Orchestrate allows service providers and their end-customers to activate software-based capabilities such as firewalls and encryption on top of existing Ethernet services in just minutes.
LRTV Custom TV
Symkloud NVF-Ready Video Transcoding, Big Data

7|9|14   |   3:41   |   (0) comments


Kontron and ISV partner Vantrix demonstrate high-performance video transcoding and data analytic solutions on same 2U standard platform that is ready for SDN and NFV deployments made by mobile, cable and cloud operators.
LRTV Huawei Video Resource Center
The Evolving Role of Hybrid Video for Competitive Success

7|4|14   |   4:09   |   (0) comments


At Huawei's Global Analysts Summit in Shenzhen, China, Steven C. Hawley from TV Strategies speaks to us about the evolving role of hybrid video for competitive success.
LRTV Huawei Video Resource Center
How CSPs Leverage Big Data in the Digital Economy

7|4|14   |   4:48   |   (2) comments


Justin van der Lande from Analysys Mason shares with us his views on how telecom operators can leverage customer asset monetization with big data. His discusses the current status of big data applications and the challenges and opportunities for telecom operators in the digital economy era.
LRTV Huawei Video Resource Center
Accelerator for Digital Business Future Oriented BSS

7|4|14   |   3:08   |   (0) comments


Mobile and internet are becoming intertwined; IT and CT are integrating; and leading CSPs have begun to transform to information service and entertainment providers. How should the BSS system evolve to enable this transformation? Karl Whitelock, an analyst at Frost & Sullivan, shares his views.
LRTV Huawei Video Resource Center
Orange Tunisia Discusses Multi-Band Antenna With EasyRET Solution

7|4|14   |   2:45   |   (0) comments


As new site acquisition becomes more difficult, Orange Tunisia has requested multi-band antenna to support UMTS and LTE innovation. Some things considered include reducing the cost of antenna maintenance and having high reliability antenna and EasyRET solution.
Upcoming Live Events!!
September 16, 2014, Santa Clara, CA
September 16, 2014, Santa Clara, CA
October 29, 2014, New York City
November 6, 2014, Santa Clara
November 11, 2014, Atlanta, GA
December 9-10, 2014, Reykjavik, Iceland
June 9-10, 2015, Chicago, IL
Infographics
Packet Design asks network professionals how they handle the cloud, SDN, and network management.
Hot Topics
The Municipal Menace?
Jason Meyers, Senior Editor, Utility Communications/IoT, 7/22/2014
Cisco Puts a Fog Over IoT
Sarah Reedy, Senior Editor, 7/23/2014
Apple Earnings: Strong iPhone Sales, iPad Sales Slump, $7.8B Profit
Mitch Wagner, West Coast Bureau Chief, Light Reading, 7/22/2014
Salary Survey Report 2014
Sarah Reedy, Senior Editor, 7/23/2014
Facebook: 30% of Users Are Mobile-Only
Mitch Wagner, West Coast Bureau Chief, Light Reading, 7/24/2014
Like Us on Facebook
Twitter Feed