Light Reading
More cash is being spent on big data analytics systems and services as service providers come to realize they need to get smart and dig into their raw assets.

CSPs Catch Big Data Analytics Fever

Ray Le Maistre
4/2/2014
100%
0%

We've been stressing the importance of analytics capabilities for communications service providers (CSPs) for some time, and we recently came to the conclusion that pretty much all the developments at this year's Mobile World Congress (and there were plenty of them) rely on the introduction of big data analytics capabilities. (See MWC14: Analytics Holds the Key and The Big Data Challenge: 10 Tips for Telcos.)

Just before that industry gathering, I went to a much smaller meeting of industry folks in Amsterdam, where I found that CSPs are, in fact, making notable progress in big data analytics in terms of strategies and implementations. (See Telcos Warm to Big Data.)

Now Heavy Reading has some numbers that add further weight to the growing importance of this trend. An expected compound annual growth rate of 26% between 2013 and 2020 and a market valued at almost $10 billion in six years or so are significant.

Even more interesting are the reasons that service providers give for their planned investments and the barriers to the implementation of successful big data analytics strategies.

Check out senior analyst Ari Banerjee's column here. It makes for an interesting read.

Related posts:

— Ray Le Maistre, Circle me on Google+ Follow me on TwitterVisit my LinkedIn profile, Editor-in-Chief, Light Reading

(6)  | 
Comment  | 
Print  | 
Newest First  |  Oldest First  |  Threaded View
DHagar
50%
50%
DHagar,
User Rank: Light Sabre
4/3/2014 | 5:29:19 PM
CSPs Catch Big Data Analytics Fever
@Sarah, Cisco and TWC must have been listening to our "online" discussion.   Time Warner Cable has just announced a partnership with Cisco to manage the communications and networking for customers.  Maybe they will be one of the telecomm leaders?

 
DHagar
50%
50%
DHagar,
User Rank: Light Sabre
4/3/2014 | 4:36:23 PM
CSPs Catch Big Data Analytics Fever
@Sarah, yes, but as Ray points out it is just catching on with CSP's. 

The companies I had in mind include the "distinctive" service opportunities being provided by Amazon, Starbucks, and loyalty programs. 

With telecomm's, I had in mind the vision and capabilities that Cisco is building and companies are using in cable, streaming, and the development of unique pricing packages of value to the customer.  Also, I had in mind the development of the increasing apps for expanded customer experience.  (Note:  These are the spotty beginnings but I believe will follow the leading service providers.)

 
SarahReedy
50%
50%
SarahReedy,
User Rank: Blogger
4/3/2014 | 3:40:46 PM
Re: CSPs Catch Big Data Analytics Fever
Who are the leading companies you refer to today? Any from the telecom world?
DHagar
50%
50%
DHagar,
User Rank: Light Sabre
4/3/2014 | 3:28:20 PM
CSPs Catch Big Data Analytics Fever
@Sarah, you raise good points in that we have developed a lot of interest in the use of analytics for market, social media, etc., but there are leading companies that are "customizing" the customer experience and making the services, packages, and even pricing a better experience, coming from their intelligence (analytics).

I think leading companies will learn how to move up the chain and use anaytics more effectively, including predictive analytics.  My thought is that the companies who make more money from better services and products, using analytics, will set the stage for wider use.

 
SarahReedy
50%
50%
SarahReedy,
User Rank: Blogger
4/3/2014 | 12:51:01 PM
Re: CSPs Catch Big Data Analytics Fever
I think we're already seeing a mix of opreators using analytics for internal and external purposes and working with multiple vendors depending on the division. That said, my impression is that using big-data analytics externally, as a way to generate revenues with brands, is taking priority over using it to actually improve the customer experience.
DHagar
50%
50%
DHagar,
User Rank: Light Sabre
4/2/2014 | 5:26:58 PM
CSPs Catch Big Data Analytics Fever
Ray, I think this is great news for the industry and the CSPs.  They are awakening to the opportunities of technology at large in the shift to the value of technology, being the effective use of the data.  This opens the door to new frontiers and represents more opportunities and new services.

I wonder if they will evolve with vertical applications or consider linking their networks with data analytics specialists to create an optimal ecosystem?

 

 
More Blogs from Shades of Ray
I don't think there's another company like this in the communications industry…
Cloud asset M&A makes sense for telcos, but while it might make sense for Rackspace to be bought by an operator, does it have what CenturyLink really needs?
With the shadow of Apple's upcoming announcement hanging over them, mobile device vendors such as Samsung, Microsoft, Huawei and Motorola have been unveiling new devices.
The 'Ice Bucket Challenge' has been sweeping the world -- so who in the telecom sector has done it?
Not taking Iliad's bid for T-Mobile US seriously? Think again.
Flash Poll
LRTV Huawei Video Resource Center
Network Solutions Help the Philippines Jump Ahead

9|17|14   |   2:59   |   (0) comments


In the past, the Philippines has under-invested in technology. Now, the CEO of Softshell talks about how Huawei products help the Philippines jump ahead as the economy improves.
LRTV Huawei Video Resource Center
VCS Observation for Safer Cities in the Netherlands

9|17|14   |   5:20   |   (0) comments


Holland's VCS Observation has been operating for 22 years. Its main goal is to get cities safer. CEO Wim van Deijzen tells us some of the challenges his company faces and how Huawei is helping to overcome these challenges.
LRTV Huawei Video Resource Center
A Conversation With Serbia's Ministry of Interior

9|17|14   |   4:38   |   (0) comments


At HCC 2014, the Assistant Minister of the Ministry of Interior of the Republic of Serbia talks to us about his projects and corporation with Huawei. Solutions like Safe City and E-Government and services like cloud computing are just some of the areas his department is interested in.
LRTV Huawei Video Resource Center
IHS Analyst Discusses eLTE at CCW 2014

9|10|14   |   7:09   |   (0) comments


Thomas Lynch, associate director of critical communications at IHS Technology, talks about broadband in critical communications.
LRTV Huawei Video Resource Center
TCAA on Huawei eLTE: A Broadband Solution for Mission-Critical Communications

9|10|14   |   2:29   |   (0) comments


At CCW2014 in Singapore, the TCCA's Phil Kidner talks about the importance of broadband data for critical communications.
LRTV Custom TV
Spotlight on Cisco: SDN for Optical Networks

9|8|14   |   9:27   |   (0) comments


Cisco's Greg Nehib talks OpenFlow and more on the 'Software-Defined Networking for Optical Networks' panel at the Big Telecom Event in June 2014.
LRTV Custom TV
Cisco's Evolved Programmable Network (EPN)

9|8|14   |   4:05   |   (0) comments


A look at the various demos Cisco showed at Light Reading's Big Telecom Event highlighting Cisco's EPN innovation and how SDN and NFV technologies are enabling a variety of new services.
LRTV Huawei Video Resource Center
The Future of Ultra-Broadband, With Kevin Kelly (UBBF2014)

9|5|14   |   1:13   |   (1) comment


If you think the technological changes we've seen up to now are astounding, just wait until you see what the future has in store. Discuss upcoming breakthroughs with Kevin Kelly, Founding Executive Editor of Wired Magazine, at the Huawei Ultra-Broadband Forum on September 24.
LRTV Huawei Video Resource Center
The Inaugural Optical Innovation Forum in Nice

9|2|14   |     |   (0) comments


More than 170 attendees from network operators, service providers, analyst firms, and component companies from around the world convened in Nice in June for the inaugural Optical Innovation Forum, co-produced by Huawei and Light Reading.
Wagner’s Ring
Data Centers Drive Telcos Into the Future

8|28|14   |   2:20   |   (2) comments


Data centers are at the heart of key trends driving telecom -- network virtualization, the drive for increased agility, and the need to compete with OTT providers.
LRTV Custom TV
Why SPs Should Consider Cisco's EPN

8|27|14   |   5:40   |   (0) comments


Sultan Dawood from Cisco discusses Cisco's EPN, which enables SPs to build agile and programmable networks delivering new network virtualized services using Cisco's Evolved Services Platform (ESP).
LRTV Huawei Video Resource Center
Huawei’s Showcase @ Big Telecom Event 2014

8|26|14   |   2.56   |   (0) comments


SoftCOM is Huawei's framework for telecom business and network transformation. Haofei Liu, Solution Marketing Manager, Carrier Business Group, Huawei, showcases Huawei's SoftCOM architecture in this video.
Upcoming Live Events!!
September 23, 2014, Denver, CO
October 29, 2014, New York City
November 6, 2014, Santa Clara
November 11, 2014, Atlanta, GA
December 2, 2014, New York City
December 3, 2014, New York City
December 9-10, 2014, Reykjavik, Iceland
June 9-10, 2015, Chicago, IL
Infographics
A survey conducted by Vasona Networks suggests that 72% of mobile users expect good performance all the time, and they'll blame the network operator when it's not up to par.
Today's Cartoon
Vacation Special Caption Competition Click Here
Latest Comment
Hot Topics
Glimpsing the Self-Driving Car
Dan Jones, Mobile Editor, 9/12/2014
AT&T to Launch WiFi Calling in 2015
Sarah Reedy, Senior Editor, 9/12/2014
AT&T: We'll Bundle Fixed Wireless & DirecTV
Mari Silbey, Independent Technology Editor, 9/15/2014
New NFV Forum Focused on Interoperability
Carol Wilson, Editor-at-large, 9/16/2014
Connecticut Cities Crowdsource Gigabit Nets
Jason Meyers, Senior Editor, Utility Communications/IoT, 9/15/2014
Like Us on Facebook
Twitter Feed