& cplSiteName &

SoftBank Launches $2K Personal Robot That Feels Emotions, Evolves

Mitch Wagner
6/5/2014
50%
50%

SoftBank CEO Masayoshi Son introduced "the first robot with emotions" at a press conference in Japan Thursday. The household robot, capable of evolving to grow more sophisticated, will go on sale in February, priced at 198,000 yen (less than $2,000).

"One hundred years from today, or 200 years from today, the people will say that the history of computing changed from today," Son said. Computers today compute numbers, memorize, and calculate; they're "left-brained." But Pepper, the cute, waist-high humanoid robot SoftBank introduced Thursday, is right-brained. "So I proudly announce the first personal robot that feels emotion," Son said.

"Our vision is to create the affectionate robot," he said. SoftBank is working in partnership with French robot developer Aldebaran Robotics and Chinese manufacturer Foxconn for the Internet-connected robot.

The waist-high Pepper household robot will go on sale in February, but starts working in stores in Japan Friday.
The waist-high Pepper household robot will go on sale in February, but starts working in stores in Japan Friday.

Prior to general availability, robots like Pepper will work in SoftBank stores, starting with two Japanese locations on Friday.

The press conference, broadcast online on streaming video, opened with the cartoonish robot doing a graceful, slow-motion dance, and then Son joined the robot for a bit of comedy schtick. The robot looked embarrassed at being onstage in front of a crowd of journalists.

Then the robot rolled offstage, and Son explained SoftBank's strategy.

Robots like Pepper will work in families, reacting autonomously to the happiness and sadness of family members, Son said.

The robots will use a cloud-based artificial intelligence "emotion engine," learning family habits and likes and storing the information in the cloud while also protecting privacy. The robots will share collective information for greater learning, Son said. SoftBank is launching Cocoro SB, a company to provide cloud service for the emotional engine.

"Anything good is going to be collected, collective wisdom, learned by everyone. They are all going to evolve through the collective wisdom, by reading situations," Son said. Events that lead to intense emotions, such as a child's birthday party, will be "intensely recorded." But unimportant events, such as watching TV, will be minimized, compressed or simplified. "The wave of the emotion is relatively small," Son said.

SoftBank's partner in the Pepper enterprise, Aldebaran, developed the Nao robot, and has more than 3,000 deployed in research, education, and in helping people with autism, founding president Bruno Maisonnier said at the press conference.

Pepper "will add a new dimension to our daily lives and change the way we interact with technology," Maisonnier said.

"Robots are the ultimate interface, cute companions, and can evolve. As the ultimate interface, they can choose the appropriate way to interact, by voice, body language, or emotions," he added.

Pepper combines voice recognition with an emotional engine that can understand facial expressions, gestures, and voice tones, giving the robot the ability to understand mood and react correctly, with applications in education, healthcare, entertainment, and other industries. Additionally, Pepper is connected to the Internet.

"And the robot has body language and expressivity," Maisonnier said. "Finally, the robot is autonomous and can evolve. The robot is like a new species of artificial beings that can evolve, and learn, and become more surprising every day."

Maisonnier compared the robot to the first PCs or mobile phones -- crude, but a new beginning.

Aldebaran will host a developer conference in September for third-party applications built on Pepper.

Japan has one of the most rapidly aging populations in the world, and the government hopes to offset a labor shortage using robots, Reuters reports.

Japan's overall robotics market was worth about 860 billion yen ($8.38 billion) two years ago, and will triple to 2.85 trillion yen by 2020, Reuters says.

Panasonic and robotics research subsidiary ActiveLink this week showed robotic suits and vests to assist in difficult manual tasks such as carrying heavy loads or picking fruit from trees.

— Mitch Wagner, Circle me on Google+ Follow me on TwitterVisit my LinkedIn profileFollow me on Facebook, West Coast Bureau Chief, Light Reading. Got a tip about SDN or NFV? Send it to wagner@lightreading.com.

(7)  | 
Comment  | 
Print  | 
Newest First  |  Oldest First  |  Threaded View        ADD A COMMENT
t.bogataj
50%
50%
t.bogataj,
User Rank: Light Sabre
6/6/2014 | 2:24:17 AM
Wrong-brained
Terms like "cloud-based emotion engine" really sound like something right-brained, full of emotions.

A toy for those missing both hemispheres.

T.

 
Mitch Wagner
50%
50%
Mitch Wagner,
User Rank: Lightning
6/5/2014 | 3:41:12 PM
Re: Jaded
sam masud - We're starting to get into deep philosophical waters here. Can a machine feel? Or does it simply detect human emotions and emulate an appropriate response? (As if there was anything simple about that.)
Mitch Wagner
50%
50%
Mitch Wagner,
User Rank: Lightning
6/5/2014 | 3:38:56 PM
Re: Jaded
$2,000 makes this a toy for the rich. But the way pricing on electronics goes, it'll be $200 in 10 years. 

So now imagine this as a humanoid Internet terminal. Or like Siri or Google Now in a cute humanoid form. "When is my next appointment?" "Read me my last text message?" "How's traffic between here and the office?" "What's the weather going to be like this afternoon?" 

I can maybe see the value of that. 

One open question: How's the dexterity on this gadget? I don't expect it to have much strength, but can it go get me a yogurt from the refrigerator when I ask it to? Can it pick up the dog toys from the sunroom and put them in the box, and then pick up all the little bits of paper from where the dog shredded an envelope out of the recycle bin?
sam masud
50%
50%
sam masud,
User Rank: Light Sabre
6/5/2014 | 3:10:40 PM
Re: Jaded
I dunno, Mitch, seems they really are stretching the marketing language when they start talking about an emotional robot, which to me seems like an oxymoron. Maybe they should call it a hubot (human+robot). Never mind, that was just a thought...
Carol Wilson
50%
50%
Carol Wilson,
User Rank: Blogger
6/5/2014 | 5:19:07 AM
Re: Jaded
I was intrigued by the mention of how they help autistic children. But yeah, it does seem like an instant buddy for someone with more money than they know how to spend. 
Mitch Wagner
50%
50%
Mitch Wagner,
User Rank: Lightning
6/5/2014 | 2:10:15 AM
Jaded
I'm a jaded tech journalist, but watching the press conference was like watching the beginning of the Singularity.

Still, the jaded tech journalist in me said, ok, it's very cool -- but what's it do? Why would I want to buy one, other than as a $2,000 toy?
From The Founder
Either we perform a complete 'factory reset' on the way the telecom industry creates and deploys virtualization, or we face the consequences.
Flash Poll
Live Streaming Video
Charting the CSP's Future
Six different communications service providers join to debate their visions of the future CSP, following a landmark presentation from AT&T on its massive virtualization efforts and a look back on where the telecom industry has been and where it's going from two industry veterans.
Women in Comms Introduction Videos
How Diversity Helps Comcast Mirror Its Customer Base

4|26|17   |   2:55   |   (0) comments


Diversity brings innovation, creative ideas and a way to reflect the broad spectrum of your customer base, Comcast Director of Customer Experience Jenelle Champlin says.
LRTV Huawei Video Resource Center
Mobile Operators & Video

4|25|17   |     |   (0) comments


Ovum's Ed Barton discusses the latest mobile operator strategies for mobile video.
LRTV Custom TV
Infinera Introduces Instant Network

4|20|17   |     |   (1) comment


Mike Capuano, vice president of marketing at Infinera, discusses the advancement from Instant Bandwidth to new Instant Network capabilities, which include Bandwidth License Pools, Moveable Licenses and Automated Capacity Engineering (ACE).
Women in Comms Introduction Videos
Vodafone's Eubank on Sponsors, Mentors & Moving On Up

4|19|17   |   4:25   |   (0) comments


Vodafone America's Head of Operations Kimberly Eubank breaks down the difference between a sponsor and a mentor and shares why both made a big difference in her career.
LRTV Custom TV
NYC Auto Show: Are We Smart Yet?

4|18|17   |     |   (0) comments


The auto industry is facing some big transformations as electric vehicles, autonomous technology and connected cars are seen as the future of the industry. During the much-anticipated NY international auto show, there was an emergence of new technology and mobility service on the show floor. Aside from performance, brands like Lincoln, Hyundai, Honda, Mercedes and ...
LRTV Huawei Video Resource Center
The Impact of Video

4|18|17   |     |   (0) comments


David Mercer from Strategy Analytics discusses the impact of video on current strategies.
LRTV Custom TV
Pardeep Kohli Discusses Network Transformation & the Market Opportunity for the 'New' Mavenir Systems

4|13|17   |     |   (0) comments


In a brief discussion at MWC 2017, Heavy Reading analyst Adi Kishore talks to Pardeep Kohli, CEO, Mavenir Systems about the creation of the 'new Mavenir' and some of the key challenges facing operators in today's market. A key theme of the discussion centers around operator need for software-only, virtualized solutions and how they will need to adapt to ...
Women in Comms Introduction Videos
Tech Maverick Shares Her Tips for Gender Inclusivity

4|12|17   |   7:28   |   (0) comments


Wendy Hall Bohling, a corporate escapee, author and gender exclusivity consultant, tells her story of sexism, bias and progress along the road to gender equality in the workforce.
LRTV Huawei Video Resource Center
Huawei at MWC 2017

4|11|17   |     |   (0) comments


At Mobile World Congress 2017, the biggest mobile industry gathering of the year, Huawei showcased its new innovations and solutions with the theme "Open Road," which focuses on cloud, 5G, operation transformation, videos and consumer-oriented products. Its campaign has been recognized by three awards given by GSMA.
LRTV Custom TV
China Telecom NFV Infrastructure on RSD

4|6|17   |     |   (0) comments


Lynn Comp, senior director of market development of Intel, is joined by Chong Zhang, storage engineer at Inspur and Ou Li Yan, architect for technology strategies of China Telecom, for a discussion of what NFV brings.
LRTV Custom TV
Nokia's IMPACT Software Demo

4|6|17   |     |   (0) comments


Khamis Abulgubein of IoT market development at Nokia demonstrates IMPACT (intelligent management platform for all connected things), a software solution with a horizontal approach to managing any device on any application.
LRTV Custom TV
Nokia Introduces Virtual Service Router for More Rapid Service

4|6|17   |     |   (0) comments


James Cumming, product line manager for virtualized service routers at Nokia, demonstrates how the virtual router based off the Nokia ecosystem changes the network function experience.
Upcoming Live Events
May 15-17, 2017, Austin Convention Center, Austin, TX
May 15, 2017, Brazos Hall - Austin, TX
May 15, 2017, Austin Convention Center - Austin, TX
June 6, 2017, The Joule Hotel, Dallas, TX
All Upcoming Live Events
Infographics
With the mobile ecosystem becoming increasingly vulnerable to security threats, AdaptiveMobile has laid out some of the key considerations for the wireless community.
Hot Topics
Time for a Telecom Reboot
Steve Saunders, CEO and founder, Light Reading, 4/19/2017
Surprise! AT&T Markets 4G Advances as '5G Evolution'
Dan Jones, Mobile Editor, 4/25/2017
Did Verizon Outbid AT&T for Straight Path?
Dan Jones, Mobile Editor, 4/25/2017
First Year TIPs the Scale Toward Success
Denise Culver, 4/24/2017
Unlicensed: It's What's Next for US Mobile Operators
Dan Jones, Mobile Editor, 4/19/2017
Like Us on Facebook
Twitter Feed
BETWEEN THE CEOs - Executive Interviews
One of the nice bits of my job (other than the teeny tiny salary, obviously) is that I get to pick and choose who I interview for this slot on the Light Reading home ...
TEOCO Founder and CEO Atul Jain talks to Light Reading Founder and CEO Steve Saunders about the challenges around cost control and service monetization in the mobile and IoT sectors.
Live Digital Audio

Playing it safe can only get you so far. Sometimes the biggest bets have the biggest payouts, and that is true in your career as well. For this radio show, Caroline Chan, general manager of the 5G Infrastructure Division of the Network Platform Group at Intel, will share her own personal story of how she successfully took big bets to build a successful career, as well as offer advice on how you can do the same. We’ll cover everything from how to overcome fear and manage risk, how to be prepared for where technology is going in the future and how to structure your career in a way to ensure you keep progressing. Chan, a seasoned telecom veteran and effective risk taker herself, will also leave plenty of time to answer all your questions live on the air.