HONG KONG -- Imagine Communications, a global leader in video and advertising solutions serving the media and entertainment, multichannel video programming distributors and enterprise markets, today announced it has delivered a major upgrade to the online infrastructure of World Sport Group (WSG), Asia’s largest sports marketing, media and event management company. The new platform relies on Imagine Communications’ feature rich and robust SelenioFlex Live encoders, designed to deliver massive amounts of sports content to multiple platforms.

From its headquarters in Singapore, WSG delivers almost 600 sporting events annually and over 5,000 hours of programming across more than 30 countries in Asia. The company provides complete broadcast and production services as well as customized coverage of major international sporting events for a global network of broadcast, broadband and mobile partners.

Live satellite feeds are passed as HD-SDI with embedded audio to the SelenioFlex Live encoders. The encoders reliably and efficiently create OTT, mobile, web and live streaming output formats which are then multiplexed and sent to WSG’s content delivery network.

As WSG generates a significant volume of media content daily, the company stands to benefit from enhanced encoding software and a platform that is simple to manage and largely hands-off. WSG uses the SelenioFlex Live Manager software to centralize the management, monitoring and control of the encoders. The platform provides failover and self-healing recovery capabilities to help minimize disruption to the service.

Imagine Communications