& cplSiteName &

Enventis Strengthens Its Cloud Position

Jason Meyers
6/23/2014
50%
50%

The Minnesota service provider Enventis is rolling out an expanded suite of cloud and enterprise services this week in hopes of bolstering its chances of becoming the IT brains for small and midsized businesses across its network footprint.

Enventis (NASDAQ: ENVE) operates a 4,200-mile fiber network that spans Minnesota and portions of Iowa, North Dakota, South Dakota, and Wisconsin. It expanded its portfolio to include an infrastructure-as-a-service application called Cloud Compute; a storage and disaster recovery solution called Data Protection; and Cloud WiFi, a monitoring platform for managing business wireless networks. The company also added messaging, video, and mobile features to its SingleLink hosted unified communication service.

All the services are targeted at what Enventis categorizes as the commercial business segment -- companies with 25-1,000 users.

"Think about the IT needs of the customers in that market: They can't afford to have specialists in all the areas we're talking about," says Darren Peterson, vice president of product marketing at Enventis. "The value of these kinds of services is that you don't need an expert. We provide that."

With companies of all stripes trying to sell cloud services to SMBs, Enventis will have to contend with everyone from cable operators to larger telcos to dedicated cloud providers. Peterson represented Enventis on a small carrier strategy panel at Light Reading's Big Telecom Event last week. During the panel discussion, he said being local is one of the strongest differentiators in the crowded SMB market. (See Small Telcos Don't Want Your Pity.)

"Most businesses still like to buy from people they know and people in their community," he says. "We find that to be true for most of our customers. If we're on par with our competitors, we're going to get the business."

Local sales, local service provisioning, and local customer support all make a difference, especially for businesses that are still leery of making the jump to cloud-based services. "You're going to have customers that are used to the service and can go buy it anywhere, but a broader base is still transitioning to cloud services. That's an area where we bring value. We help with that."

Being more local might help Enventis compete with larger operators like CenturyLink, Peterson says, but owning and operating the network also sets the provider apart from cloud providers like Amazon and Rackspace. "Driving these sorts of services over the top of our network is going to fundamentally change the way our customers use the network."

(See additional coverage from BTE at this special event site.)

— Jason Meyers, Utility Communications Editor, Light Reading

(1)  | 
Comment  | 
Print  | 
Newest First  |  Oldest First  |  Threaded View        ADD A COMMENT
Carol Wilson
50%
50%
Carol Wilson,
User Rank: Blogger
6/23/2014 | 5:29:39 PM
Growth of regional players
This is a great example of how regional companies are exploiting their local ties and at the same time becoming more sophisticated in the servcies they offer. 
Featured Video
From The Founder
The 'gleaming city on a hill,' Steve Saunders calls it. But who is going to take us from today's NFV componentry to the grand future of a self-driving network? Here's a look at the vendors hoping to make it happen.
Flash Poll
Upcoming Live Events
September 28, 2017, Denver, CO
October 18, 2017, Colorado Convention Center - Denver, CO
November 1, 2017, The Royal Garden Hotel
November 1, 2017, The Montcalm Marble Arch
November 2, 2017, 8 Northumberland Avenue, London, UK
November 10, 2017, The Westin Times Square, New York, NY
November 30, 2017, The Westin Times Square
All Upcoming Live Events
Infographics
With the mobile ecosystem becoming increasingly vulnerable to security threats, AdaptiveMobile has laid out some of the key considerations for the wireless community.
Hot Topics
Could the Connected Car Help Prevent Terrorism?
Dan Jones, Mobile Editor, 9/15/2017
AT&T Wants to Ditch the Dish
Mari Silbey, Senior Editor, Cable/Video, 9/13/2017
Cities Slam FCC on Broadband Proceedings
Mari Silbey, Senior Editor, Cable/Video, 9/15/2017
Apple's New iPhones: No Gigabit LTE for You!
Dan Jones, Mobile Editor, 9/14/2017
Animals with Phones
Live Digital Audio

Understanding the full experience of women in technology requires starting at the collegiate level (or sooner) and studying the technologies women are involved with, company cultures they're part of and personal experiences of individuals.

During this WiC radio show, we will talk with Nicole Engelbert, the director of Research & Analysis for Ovum Technology and a 23-year telecom industry veteran, about her experiences and perspectives on women in tech. Engelbert covers infrastructure, applications and industries for Ovum, but she is also involved in the research firm's higher education team and has helped colleges and universities globally leverage technology as a strategy for improving recruitment, retention and graduation performance.

She will share her unique insight into the collegiate level, where women pursuing engineering and STEM-related degrees is dwindling. Engelbert will also reveal new, original Ovum research on the topics of artificial intelligence, the Internet of Things, security and augmented reality, as well as discuss what each of those technologies might mean for women in our field. As always, we'll also leave plenty of time to answer all your questions live on the air and chat board.

Like Us on Facebook
Twitter Feed