Light Reading

Cloud Delivers Business Edge, Survey Says

Carol Wilson

Verizon Enterprise Solutions is touting a new survey of Harvard Business Review readers which shows that 74% of companies deploying cloud services say they've gained some kind of competitive advantage in the process and another 71% say moving to the cloud reduced complexity of their operations.

The entire report can be downloaded here. Verizon commissioned the survey.

There are still different levels of support for the cloud within the business community, however, as the study shows 35% are enthusiasts, 34% are moderate in their opinion and 22% are still cautious with the remainder reporting no particular standpoint. And those enthusiasts are much more likely to beat the cloud drum -- 56% of them report a significant competitive advantage stemming from using cloud services.

Those same enthusiasts say their companies are more agile and responsive to change since adopting cloud services and cite anytime/anywhere access to data and applications as a plus in enabling greater collaboration.

The other significant chunk of the HBR report looks at how survey respondents are using cloud services to reduce business complexity, which in term is reducing costs. Three-quarters of survey respondents believe cloud will reduce business complexity, two-thirds said it will reduce IT operations complexity and 69% say it will reduce costs. Other perceived benefits are an increase in employee productivity (61%) and responsiveness to customers (53%).

It's also interesting that one of the long-standing concerns about the cloud -- security risks -- is not a problem for this survey group. Almost two-thirds say that cloud either increases security or is neutral in its impact.

— Carol Wilson, Editor-at-Large, Light Reading

(4)  | 
Comment  | 
Print  | 
Newest First  |  Oldest First  |  Threaded View        ADD A COMMENT
User Rank: Light Sabre
8/11/2014 | 9:46:19 AM
Re: Makes sense
@danielcawrey I understand that point of view, but wouldn't private clouds be beyond the means of smaller businesses?
User Rank: Light Sabre
8/9/2014 | 7:05:22 PM
Re: Makes sense
I wonder how much of a business edge is being gained in software as a service offerings versus private cloud architecture. I think that SaaS products have some security issues, especially when they store critical data sets. 

This is why I am a big fan of private cloud - I expect to see lots of growth in that area going forward. 
User Rank: Light Sabre
8/8/2014 | 8:39:16 PM
Re: Makes sense
@FakeMitchWagner, that should continue to be a driving advantage, with robust security systems.  The cloud providers will also be able to attract the talent and keep on staff security specialists that will be able to maintain the highest security levels and protect against breaches.

Carol makes a good point that Verizon's commission, and the leading edge customers, are probably not the typical representation and may be skewed in favor of building a case for justification for their initial cloud use.    But I do think the enterprise cloud will become a business necessity across the board and will gain the confidence of business users at large.
Mitch Wagner
Mitch Wagner,
User Rank: Lightning
8/8/2014 | 8:21:07 PM
Makes sense

Makes sense that the cloud would increase security -- by outsourcing to the cloud, enterprises can gain the benefit of an organization with the resources to pay for the best security. IT is a cost for enterprises but it's a profit center for cloud providers.

Educational Resources
sponsor supplied content
Educational Resources Archive
From The Founder
The comms industry is rallying to the cause of open, independent interoperability testing.
Flash Poll
Live Streaming Video
CLOUD / MANAGED SERVICES: Prepping Ethernet for the Cloud
Moderator: Ray LeMaistre Panelists: Jeremy Bye, Leonard Sheahan
LRTV Interviews
BT Updates on Plans

10|2|15   |   03:16   |   (2) comments

Peter Bell, CIO at Openreach, the access network division at UK incumbent BT, provides an update on the operator's trials and how Openreach is planning to deploy the broadband technology in its street cabinets.
Telecom Innovators Video Showcase
Sonus Shakes Up SD-WAN

10|2|15   |   7:22   |   (0) comments

Sonus CTO Kevin Riley sat down with Light Reading to discuss the trajectory of the company, its SDN ambitions and why Sonus is taking a market-disruptive approve to SD-WAN.
LRTV Interviews
CityFibre's Gigabit Vision

10|1|15   |   03:18   |   (1) comment

Mark Collins, director of Strategy & Public Affairs at competitive UK city network operator CityFibre, talks about his company's plans to help build Gigabit Cities.
Telecom Innovators Video Showcase
Automate, Scale & Create With Juniper's vCPE Solution

10|1|15   |   6:34   |   (0) comments

Join Kireeti Kompella, Juniper Networks CTO, and Steve Saunders, Light Reading Founder and CEO, as they discuss Juniper Networks' approach to NFV showcased with a turnkey vCPE solution, which demonstrates how service providers can use automation to rapidly deploy services.
LRTV Interviews
Gigabit Europe: Day 1 Takeaways

9|29|15   |   05:47   |   (5) comments

Light Reading's Ray Le Maistre and Iain Morris sup a beer and discuss some of the key takeaways from the first day of Gigabit Europe 2015.
LRTV Interviews
Gigabit in Europe

9|29|15   |   04:24   |   (0) comments

At the Gigabit Europe 2015 event in Munich, Heavy Reading's Graham Finnie talks about the availability of gigabit broadband in Europe.
Women in Comms Introduction Videos
AT&T's Band of Women

9|28|15   |   4:36   |   (0) comments

Brooks McCorcle, the president of AT&T's partner solutions divisions and a mathematician by trade, shares stats on AT&T's diversity and advice on how to create your own band of women at work.
Telecom Innovators Video Showcase
Metaswitch's New CEO Martin Lund Discusses His Role

9|25|15   |   11:36   |   (0) comments

Technology industry veteran Martin Lund joins Metaswitch Networks this week as the company's new CEO. In this interview, Lund discusses his new role and the industry's progress with Light Reading CEO Steve Saunders. Lund believes that the industry disruption caused by SDN and NFV is creating opportunities for companies like Metaswitch – network software providers ...
It's All About That App

9|23|15   |   02:15   |   (2) comments

The long-range goal of service providers is to deliver app-specific network performance and that is showing up in technical developments today.
Women in Comms Introduction Videos
Verizon's Healthy Approach to WiC

9|22|15   |   2:30   |   (2) comments

If you think there are too few women in comms, you should see the healthcare industry. Nancy Green, Verizon's healthcare global lead, shares ideas on what we can do about it.
LRTV Huawei Video Resource Center
UBBF 2015 Highlights

9|22|15   |     |   (0) comments

Drilling down deeper into the transformation process will provide network operators with a practical look at building new businesses around a digital virtualized network architecture, and lay out some of the transition steps required, particularly in the struggle to enable more dynamic and focused enterprise network services.
Telecom Innovators Video Showcase
ActiveVideo's Cloud Virtualization Technology

9|22|15   |   7:23   |   (0) comments

ActiveVideo's CMO, Murali Nemani, discusses how virtualized CPE functions can deliver applications from the cloud to various devices at home.
Upcoming Live Events
October 14-15, 2015, New Orleans Ernest N. Morial Convention Center, New Orleans, LA
November 5, 2015, Hilton Santa Clara, Santa Clara, CA
November 17, 2015, Santa Clara, California
December 1, 2015, The Westin Times Square, New York City
December 2, 2015, The Westin Times Square, New York City
All Upcoming Live Events
Communication service providers realize that an ICT transformation is critical to their long-term survival, but most haven't yet committed to making it happen.
Hot Topics
Are Sports Next for Netflix?
Mari Silbey, Senior Editor, Cable/Video, 9/28/2015
Google Gives Huawei a US Device Boost
Dan Jones, Mobile Editor, 9/29/2015
Verizon's Go90 Is Live – Will Anyone Watch?
Mari Silbey, Senior Editor, Cable/Video, 10/1/2015
Following the Bouncing Capex Ball
Carol Wilson, Editor-at-large, 9/29/2015
Analytics Holds the Key to Cable's Future
Chris Menier, Vice President, Product & Strategy - Cable & MSOs, Guavus, 9/29/2015
Like Us on Facebook
Twitter Feed
Webinar Archive
BETWEEN THE CEOs - Executive Interviews
With so many new and exciting communications technologies now under development, it's easy to get caught up in the industry's escalating hype cycle. That's why the ...
Last week saw a big day in the 15-year history of Light Reading when Editor-in-Chief Ray Le Maistre and I were invited to interview the Deputy Chairman and Rotating ...
Cats with Phones
Hold My Calls, Indefinitely Click Here