Light Reading
Digital gaming industry is changing like never before, according to a new Ericsson ConsumerLab report.

Ericsson Labs Reports on Future of Gaming

Light Reading
News Wire Feed
Light Reading
3/11/2014
50%
50%

STOCKHOLM -- As more people and devices become connected, industries are being transformed, and the digital gaming industry is no different. It is changing like never before, according to a new Ericsson ConsumerLab report called "New ways to play games." Gaming has become more socially acceptable as a mainstream form of culture and consumers are looking for game immersion and socialization. This leads to a desire for devices and tools to be continuously improving, offering new, enhanced gaming experiences.

"The introduction of very personalized, app-based, multi-purpose devices such as the smartphone has enabled gaming to reach a much wider audience," says Niklas Heyman Ronnblom, Senior Advisor at Ericsson ConsumerLab. "Many of today's games are leveraging internet connectivity to add more aspects such as multiplaying. As this continues to develop further it will stress the importance of improved coverage, performance and reliability. Any interruptions to the gaming experience are a great source of frustration."

This report is based on online interviews with 60 gamers (20 per country) in the US, South Korea and Brazil, 8000 online respondents from Brazil, US and South Korea (Ericsson ConsumerLab, Analytical Platform 2013) and 13 interviews were made with industry and academic experts.

Interesting findings in the report were as follows:

  • The profile of a gamer is changing. Our research showed that 85 percent in South Korea, 75 percent in US and 53 percent in Brazil of respondents play fixed or mobile games. (Ericsson ConsumerLab analytical platform, age 16-59). There is an even split between males and females, slightly more male in Brazil. 50 percent of the gamers in US were over 34 years old, whereas in South Korea 50 percent were over 40. In Brazil almost 60 percent of the gamers were under 30 years old.
  • It is not bandwidth that is the most important aspect of the network quality for gaming, but rather the stability and reliability. The number one pain point for gamers is disruption of the seamless experience
  • As games become more commonplace, consumers are becoming used to gaming elements. This will drive uptake of gamification into other areas, such as learning and personal development.

    Ericsson AB (Nasdaq: ERIC)

    (0)  | 
    Comment  | 
    Print  | 
  • Newest First  |  Oldest First  |  Threaded View
    Educational Resources
    sponsor supplied content
    Educational Resources Archive
    Flash Poll
    From The Founder
    Is your network built on 'The Old IP,' or are you part of 'The New IP' revolution?
    LRTV Documentaries
    A Cultural Shift for an OTT World

    9|26|14   |   01:41   |   (3) comments


    Telcos need to embrace a new approach to partnerships if they are to generate extra revenues quickly and give customers what they want.
    LRTV Documentaries
    New Skills Needed as Telecom, IT Collide

    9|26|14   |   4:07   |   (1) comment


    As telecom and IT collide, new technologies are emerging, new skills are needed and new opportunities for women are arising.
    UBB Forum News
    Do IP Networks Need An Overhaul?

    9|25|14   |   02:01   |   (0) comments


    As traffic levels ramp, do IP networks need new technologies and topologies?
    LRTV Documentaries
    Sprint Wields Its Influence in the Valley

    9|25|14   |   3:09   |   (11) comments


    Anne-Louise Kardas, Sprint's connection to startups in the Valley, explains how telcos can be innovative and find new opportunities with partners.
    LRTV Documentaries
    SDN, NFV & The Future of XO's Network

    9|25|14   |   3:47   |   (1) comment


    XO Communications COO Don MacNeil explains how cloud, SDN and NFV are altering its network requirements as well as changing data centers of the future.
    UBB Forum News
    The OTT Conundrum

    9|24|14   |   01:39   |   (0) comments


    What is holding back prosperous partnerships between telcos and the OTT players?
    LRTV Documentaries
    Putting Broadband to Work

    9|24|14   |   01:26   |   (0) comments


    High-speed broadband network rollout is key to telco strategies, but it's what happens after the network is built that counts.
    Light Reedy
    Light Reading's Women in Telecom Recap

    9|24|14   |   0:55   |   (4) comments


    Our first Women in Telecom breakfast was a huge success, and we hope you'll join us in London for the next event on November 6.
    UBB Forum News
    Monetizing Ultra-Broadband

    9|24|14   |   01:43   |   (2) comments


    Ultra-broadband networks need to be built, with fiber-to-the-premises the ultimate goal, but they need to be monetized, too.
    LRTV Huawei Video Resource Center
    Sales Director of INIT on Plug & Play Switch Devices

    9|19|14   |   3:21   |   (0) comments


    INIT Italy uses both the Huawei S5700 and S7700 series switches for the campus LAN environment. Sales Director Andrea Curti says their company chose these Huawei devices over others because of their performance, flexible scalability and plug-and-play features.
    LRTV Huawei Video Resource Center
    Saudi Arabia Upgrades Vocational Training System

    9|19|14   |   3:31   |   (0) comments


    The Technical and Vocational Training Corporation (TVTC) has 100,000 students, 150 government-owned institutions and oversees 1000 private institutes. The CIO of TVTC explains that Huawei devices have allowed them to manage multiple datacenters using just one software program, scientifically tracking the progress of students and teachers, saving them millions.
    LRTV Huawei Video Resource Center
    Huawei's Media Solutions Are Here to Stay

    9|19|14   |   4:35   |   (0) comments


    The current media revolution requires rapid upgrades in technology. New formats (HD, 3D, 4K etc.) and the subsequent explosion of file sizes demand sophisticated network and storage architecture. Social media and the multiple distribution channels require a robust asset management system. Gartner analyst Venecia Liu speaks about the current technological trends in ...
    Upcoming Live Events
    October 29, 2014, New York City
    November 6, 2014, Santa Clara
    November 11, 2014, Atlanta, GA
    December 2, 2014, New York City
    December 3, 2014, New York City
    December 9-10, 2014, Reykjavik, Iceland
    June 9-10, 2015, Chicago, IL
    Infographics
    Half of the world's population will be connected to the Internet by 2017, but not just by smartphones and desktops.
    Hot Topics
    Facebook Pokes Around LTE Direct
    Sarah Reedy, Senior Editor, 9/25/2014
    Is Redbox Instant Shutting Down?
    Mari Silbey, Independent Technology Editor, 9/30/2014
    Sprint Wields Its Influence in the Valley
    Sarah Reedy, Senior Editor, 9/25/2014
    US Ignite Cultivates Gigabit Apps
    Jason Meyers, Senior Editor, Utility Communications/IoT, 9/25/2014
    Like Us on Facebook
    Twitter Feed