Windstream Names IBM Man as Enterprise CMO
LITTLE ROCK, Ark. -- Windstream Corp.
(Nasdaq:WIN) has named Matt Preschern senior vice president and enterprise chief marketing officer.
Preschern will be responsible for brand management, advertising, strategic marketing, product development and marketing, pricing and channel marketing.
Preschern was formerly vice president of marketing for NA Business Consulting Services at IBM.
"Matt is a veteran marketing and business strategy professional with more than 20 years of experience in marketing, brand positioning and demand generation," said Brent Whittington, chief operating officer at Windstream. "He will provide innovative leadership as we continue to expand Windstream's brand and drive our vision to be the premier enterprise communications and services provider."