Light Reading
In its bid for cloud domination, Citrix is snatching up SPIT specialist Bytemobile and its 160 wireless operator customer base

Citrix Acquires Bytemobile to Target Telcos

Sarah Thomas
6/7/2012
50%
50%

Citrix Systems Inc. (Nasdaq: CTXS) announced Thursday it has agreed to acquire mobile video optimization specialist Bytemobile Inc. , the latest consolidation move in the Service Provider Information Technology (SPIT) sector.

Citrix announced the acquisition, for an undisclosed sum, on a media call Wednesday, and Citrix Chief Marketing Officer Wes Wasson said he expects it to close by mid-July.

"Bytemobile is very complementary, providing the same kind of class and quality of services, but instead of focusing on data center and clouds, it focuses on core mobile networks," Wasson said of the pairing.

Bytemobile provides video and multimedia optimization software, analytics, policy control and deep packet inspection (DPI) capabilities, but its customer base is what caught Citrix's eye, because Bytemobile works with 160 wireless operators across 60 countries. Citrix, which entered into a partnership with Bytemobile around its T-Series traffic management system in the first quarter then signed an OEM deal in the second quarter, is buying the company outright to get a direct line to this customer base.

Citrix will form a dedicated product division in its Cloud Networking Group around Bytemobile's technology and staff, to be headed by former Bytemobile COO Chris Koopmans, now VP and GM of the Citrix Service Provider Platform division.

Why this matters
This is the latest in a string of acquisitions in the SPIT space. While it may seem out of left field for an enterprise cloud company to be purchasing a mobile video optimization vendor, expanding into other SPIT technologies has become common practice as competition in the space heats up. In fact, when DPI vendor Allot Communications Ltd. (Nasdaq: ALLT) snatched up Bytemobile competitor Ortiva last month, Heavy Reading analyst Graham Finnie predicted that more M&A was to come. (See Allot Snaps Up Ortiva Wireless , Policy Specialists Squeezed by Vendor Giants and Policy & DPI: $1B Spree, But No Picnic for Vendors.)

The combined forces of Citrix and Bytemobile should be positive news for the wireless operators, too, as they are looking to assert themselves in the cloud space, as well as manage video traffic on their 3G and 4G Long Term Evolution (LTE) networks.

"Our belief is the dominant consumption model in the cloud era is going to be through mobile devices," Wasson said. "That's a pretty clear piece. As a result of that, having a strategic footprint in the mobile network operators who will have an increasingly important role in that ecosystem is important."

For more




— Sarah Reedy, Senior Reporter, Light Reading Mobile

(3)  | 
Comment  | 
Print  | 
Newest First  |  Oldest First  |  Threaded View
SReedy
50%
50%
SReedy,
User Rank: Blogger
12/5/2012 | 5:30:55 PM
re: Citrix Acquires Bytemobile to Target Telcos


Graham Finnie points out that the merger could position Citrix well for the move to xaas and to compete against companies like Skyfire that have cloud-based products. It'd help Citrix provide policy-based capabilities as a service to telcos and enterprises.


If, instead, the goal is just to sell more products into telcos - which is something Citrix emphasized too - Finnie says Bytemobile may only be able to take it as far as the network division, which won't be that helpful for the company

SReedy
50%
50%
SReedy,
User Rank: Blogger
12/5/2012 | 5:30:51 PM
re: Citrix Acquires Bytemobile to Target Telcos


No, they aren't saying.

mp2010
50%
50%
mp2010,
User Rank: Light Beer
12/5/2012 | 5:30:51 PM
re: Citrix Acquires Bytemobile to Target Telcos


Any word on the price? How much is Citrix paying for Bytemobile?

Educational Resources
sponsor supplied content
Educational Resources Archive
Flash Poll
From The Founder
It's clear to me that the communications industry is divided into two types of people, and only one is living in the real world.
LRTV Documentaries
Optical Is Hot in 2015

1|23|15   |   01:56   |   (2) comments


Optical comms technology underpins the whole communications sector and there are some really hot trends set for 2015.
LRTV Custom TV
Policy Control in the Fast Lane

1|22|15   |   2:57   |   (0) comments


What's making policy control strategic in 2015 and beyond? Amdocs talks with Heavy Reading's Graham Finnie about the key factors driving change in the data services landscape. Find out what his policy management research reveals about the road ahead for policy control – and sign up for ...
LRTV Documentaries
Highlights From the 2020 Vision Executive Summit

1|21|15   |   4:33   |   (2) comments


In December 2014, Light Reading brought together telecom executives in Reykjavik, Iceland to discuss their vision for high-capacity networks through the end of the decade. The intimate, interactive meeting was set against the backdrop of Iceland's spectacular natural beauty. As one of the event's founding sponsors, Cisco's Doug Webster shared his company's ...
LRTV Huawei Video Resource Center
Huawei Pay-TV Partner Harmonic, Helping Carriers Accelerate 4K Video Deployment with Huawei

1|20|15   |   5:42   |   (1) comment


At IBC, Peter Alexander, Senior Vice President & CMO at Harmonic, speaks about the growing interest in pay-TV service and its branching into multiple devices.
LRTV Huawei Video Resource Center
Sony Marketing Director Olivier Bovis Discusses the Outlook for 4K and Cooperation With Huawei at IBC 2014

1|20|15   |   6:50   |   (0) comments


At IBC, Olivier Bovis, Marketing Director of Sony, speaks about the coming of the 4K era.
LRTV Huawei Video Resource Center
Huawei Pay-TV Partner Envivio, Helping Carriers Accelerate 4K Video Deployment

1|20|15   |   2:57   |   (0) comments


At IBC, Olivier Bovis, Marketing Director of Sony, speaks about the coming of the 4K era.
LRTV Huawei Video Resource Center
Pay-TV's Networked Future

1|20|15   |   6:29   |   (0) comments


At IBC, Jeff Heynen, Principal Analyst at Infonetics, speaks about the future of the pay-TV industry and its transition.
LRTV Huawei Video Resource Center
Jeff Heynen: Distributed Access Will Help MSOs Compete in the Future

1|20|15   |   2:26   |   (0) comments


At IBC, Jeff Heynen, Principal Analyst at Infonetics, speaks about moving to distributed access and the future trend of cable business.
LRTV Interviews
Cisco Talks Transformation

1|20|15   |   13:02   |   (0) comments


In December 2014, Steve Saunders sat down with Cisco VP of Products & Solutions Marketing Doug Webster at Light Reading's 2020 Vision executive summit in Reykjavik, Iceland. They spoke about Cisco's approach to network virtualization as well as how service providers can begin to monetize high-capacity networks through the end of the decade.
LRTV Interviews
Bob Wilson, Arsenal Legend: The Light Reading Interview

1|16|15   |   35:36   |   (3) comments


Arsenal goalkeeping legend Bob Wilson was Light Reading's guest interviewee at the 2020 Vision Executive Summit in December. See what the former soccer star and sports broadcaster had to say when he took to the stage in Iceland.
LRTV Custom TV
What MEF Third Network Initiative Means for SDN & NFV

1|14|15   |   6:13   |   (0) comments


Vitesse Semiconductor CTO Martin Nuss discusses the importance of the MEF Third Network initiative and why it's good news for SDN/NFV industry initiatives.
LRTV Huawei Video Resource Center
Frank Miller: Distributed Solutions are the Best Build for the Future - Part II

1|9|15   |   2:46   |   (0) comments


At SCTE, Frank Miller, Global CTO of MSO at Huawei, speaks about Cable 2.0 and its innovative future.
Upcoming Live Events
February 5, 2015, Washington, DC
February 19, 2015, The Fairmont San Jose, San Jose, CA
March 17, 2015, The Cable Center, Denver, CO
April 14, 2015, The Westin Times Square, New York City, NY
May 12, 2015, Grand Hyatt, Denver, CO
May 13-14, 2015, The Westin Peachtree, Atlanta, GA
June 9-10, 2015, Chicago, IL
September 9-10, 2015, The Westin Galleria Dallas, Dallas, TX
September 29-30, 2015, The Westin Grand Müchen, Munich, Germany
November 11-12, 2015, The Westin Peachtree Plaza, Atlanta, GA
December 1, 2015, The Westin Times Square, New York City
December 2-3, 2015, The Westin Times Square, New York City
Infographics
Hot Topics
BlackBerry Wants Net Neutrality Protection -- That's Just Sad
Mitch Wagner, West Coast Bureau Chief, Light Reading, 1/22/2015
FiOS Picks Up Pace Again
Alan Breznick, Cable/Video Practice Leader, 1/22/2015
Verizon Ready for Google MVNO Challenge
Dan Jones, Mobile Editor, 1/22/2015
Indiana Carrier Takes Fiber to the Farm
Jason Meyers, Senior Editor, Gigabit Cities/IoT, 1/22/2015
The New Internet Space Race: Google's Final Frontier?
Dan Jones, Mobile Editor, 1/21/2015
Like Us on Facebook
Twitter Feed
Webinar Archive