& cplSiteName &

OneAPI & the Global Mobile App Ecosystem

Phil Harvey
The Philter
Phil Harvey
3/7/2013
50%
50%

Last week at Mobile World Congress, we got one step closer to being able to write an application for one operator's network and having that same app work on other operator networks around the world.

The GSM Association (GSMA) announced the OneAPI Exchange and, when it did, it fleshed out some of the details missing when I wrote that such an effort was underway, back in May.

In that story, Heavy Reading analyst Caroline Chappell spelled out OneAPI's potential, even before we knew what it was called: "Now five of the world's largest operators are getting together to make telco APIs work, there is real hope that telcos will at last have a compelling proposition for developers -- and app users -- on a global scale."

The description of the OneAPI Exchange is interesting and follows right in line with Chappell's prediction:

The OneAPI Exchange also allows a developer to specify which other operators’ networks they would like their app to work with, so services are not limited to the customers of a single operator. The platform seamlessly maps the APIs used by the app onto those used by the consumer’s operator. This federated approach enables operators to either customise the services available on their own platforms, while still reaching a mass market, or expose their network capabilities to developers through standardised APIs.

When you think about how websites and Web content work, we take for granted that they behave relatively the same on just about any browser on just about any network. It has always seemed odd to me (and developers, I'm sure) that you had to either choose to develop a mobile app either for a device OS or for a specific network.

At least with this OneAPI Exchange (if it works as advertised), developers can open themselves up to many networks at once. Maybe they can also make their apps and content available on many operating systems at once, with much less effort than is required now.

Apigee is operating the OneAPI Exchange and several global providers are participating, including AT&T Inc., Deutsche Telekom AG, France Télécom – Orange, Telefónica SA and Vodafone Group plc. If they can bring us closer to the write-once, run-anywhere idea that powers most Web content, it could finally make mobile applications a more rewarding market for carriers and developers alike.

My concern in all of this is that the ship may have already sailed. If content creators and game developers standardize on iOS and Android now, and develop for both, they gain access to most of the world's smartphones (more than 80 percent) and they don't have to deal with carriers. As the smartphone world gets less homogenous, developing for carriers will make more sense. But that's not the market reality right now.

— Phil Harvey, Editor-in-Chief, Light Reading

(0)  | 
Comment  | 
Print  | 
Newest First  |  Oldest First  |  Threaded View        ADD A COMMENT
More Blogs from The Philter
There's an interesting tension between how much SDN can benefit service providers and how it could threaten their established businesses
Stanford's Nick McKeown says SDN won't take hold until networking equipment vendors give up some control
Ericsson CEO Hans Vestberg defends his company's managed services deals and says he'd rather invest in R&D than make expensive acquisitions
Use our message boards to share photos from your Barcelona experience this week
Featured Video
From The Founder
Light Reading is spending much of this year digging into the details of how automation technology will impact the comms market, but let's take a moment to also look at how automation is set to overturn the current world order by the middle of the century.
Flash Poll
Upcoming Live Events
November 1, 2017, The Royal Garden Hotel
November 1, 2017, The Montcalm Marble Arch
November 2, 2017, 8 Northumberland Avenue, London, UK
November 2, 2017, 8 Northumberland Avenue London
November 10, 2017, The Westin Times Square, New York, NY
November 16, 2017, ExCel Centre, London
November 30, 2017, The Westin Times Square
May 14-17, 2018, Austin Convention Center
All Upcoming Live Events
Infographics
With the mobile ecosystem becoming increasingly vulnerable to security threats, AdaptiveMobile has laid out some of the key considerations for the wireless community.
Hot Topics
Muni Policies Stymie Edge Computing
Carol Wilson, Editor-at-large, 10/17/2017
'Brutal' Automation & the Looming Workforce Cull
Iain Morris, News Editor, 10/18/2017
Is US Lurching Back to Monopoly Status?
Carol Wilson, Editor-at-large, 10/16/2017
Pai's FCC Raises Alarms at Competitive Carriers
Carol Wilson, Editor-at-large, 10/16/2017
Worried About Bandwidth for 4K? Here Comes 8K!
Aditya Kishore, Practice Leader, Video Transformation, Telco Transformation, 10/17/2017
Animals with Phones
Selfie Game Strong Click Here
Latest Comment
Live Digital Audio

Understanding the full experience of women in technology requires starting at the collegiate level (or sooner) and studying the technologies women are involved with, company cultures they're part of and personal experiences of individuals.

During this WiC radio show, we will talk with Nicole Engelbert, the director of Research & Analysis for Ovum Technology and a 23-year telecom industry veteran, about her experiences and perspectives on women in tech. Engelbert covers infrastructure, applications and industries for Ovum, but she is also involved in the research firm's higher education team and has helped colleges and universities globally leverage technology as a strategy for improving recruitment, retention and graduation performance.

She will share her unique insight into the collegiate level, where women pursuing engineering and STEM-related degrees is dwindling. Engelbert will also reveal new, original Ovum research on the topics of artificial intelligence, the Internet of Things, security and augmented reality, as well as discuss what each of those technologies might mean for women in our field. As always, we'll also leave plenty of time to answer all your questions live on the air and chat board.

Like Us on Facebook
Twitter Feed
Partner Perspectives - content from our sponsors
The Mobile Broadband Road Ahead
By Kevin Taylor, for Huawei
All Partner Perspectives