Light Reading
Also in today's EMEA regional roundup: AlcaLu benefits from Project Spring; Monitise reports; smartphones as passion-killers.

Eurobites: Telefónica Has a Marketing Brainstorm

Paul Rainford
7/8/2014
50%
50%

Also in today's EMEA regional roundup: AlcaLu benefits from Project Spring; Monitise reports; smartphones as passion-killers.

  • Telefónica SA (NYSE: TEF) has signed a three-year contract with Brainstorm Mobile Solutions Ltd. , a London-based mobile marketing firm, to implement location-based marketing campaigns across the operator's businesses in Europe and Latin America. Brainstorm's marketing platform has already been deployed by Telefónica in seven of its territories. (See Telefónica Deploys Brainstorm Platform.)

  • Alcatel-Lucent (NYSE: ALU) has become the latest beneficiary of Vodafone Group plc (NYSE: VOD)'s Project Spring investment program, being signed up by the mobile giant as a "supplier of reference" of LTE public access small cells. The "supplier of reference" tag means AlcaLu can bid for business in all Vodafone territories for metro small cell contracts. The pair have been doing enterprise small cells business together for several years, latterly in a trial in the Netherlands. (See Vodafone Ups 'Project Spring' Capex to $11B+.)

  • Mobile money platform specialist Monitise plc has reported an increase in revenues of about 32% to an estimated £95-97 million (US$162-166 million) for the fiscal year to the end of June 2014, though this was below the expected 40% increase due to the delay in some large long-term deals. The company, which has its app loaded onto 60 million smartphones globally, is expecting sales to increase by a further 25% in the financial year ending June 2015. The company counts Telefónica as a customer and MasterCard as a partner and investor. (See Monitise, Telefónica Forge Partnership.)

  • Tele Columbus Group , the third-largest cable operator in Germany, has let the world know that it is considering an IPO, following media speculation to that effect.

  • The good folk of Arzachena, a city on the Italian island of Sardinia, can now access 4G services courtesy of Telecom Italia SpA (NYSE: TI). The operator's 4G network now encompasses 745 Italian towns and cities, providing coverage to more than half of the Italian population.

  • British mobile joint venture EE has struck its latest MVNO deal -- with the Post Office, the UK's national postal service, reports the Daily Telegraph. Post Office handsets and related services will be launched in the fall, through an initial rollout in 50 Post Office branches, as well as via online promotion. For a sneak preview of how the handsets may look, click here.

  • At Eurobites Towers there's nothing we like better than a serious scientific study that just oozes gravitas, so here's one for you: A survey commissioned by TigerMobiles.com has discovered that British couples' attachment to their smartphones is killing their sex lives. Shockingly, 40% of those asked have turned down sex with their partner in favor of playing on their smartphone. Even shockinglier, 18% revealed that they had checked their phone while they were actually, y'know, doin' it. Well some of those Groupon offers are very good these days.

    Not now, love, I'm booking a chest waxing.
    Not now, love, I'm booking a chest waxing.

    — Paul Rainford, Assistant Editor, Europe, Light Reading

    (8)  | 
    Comment  | 
    Print  | 
  • Newest First  |  Oldest First  |  Threaded View
    kq4ym
    50%
    50%
    kq4ym,
    User Rank: Light Sabre
    7/9/2014 | 9:14:13 AM
    Re: IF YOU NEED A LAUGH TODAY....
    I wonder if that British survey of sex vs. smart phones applies to the rest of the world too? Maybe marketers can have a field day with that statistic. It does seem a bit unbelievable to me that it could be such a high percentage of folks choosing phones instead of sex!
    Kruz
    50%
    50%
    Kruz,
    User Rank: Light Sabre
    7/8/2014 | 9:46:20 AM
    Re: IF YOU NEED A LAUGH TODAY....
    You can't blame them: game developers are just more creative and games are much more responsive and less demanding :):)
    SReedy
    50%
    50%
    SReedy,
    User Rank: Blogger
    7/8/2014 | 9:18:50 AM
    Re: Supplier of reference
    According to ALU PR, the deal paves the way for other small cell vendors as well: 

    "In essence Vodafone has done all the due diligence (for everyone else's benefit) around macro & metro cells (HetNet), common carrier (frequency use), and multi-vendor single region deployments.  They are endorsing our argument that Alcatel-Lucent's Small Cells will work and interoperate with other vendors Marco equipment.  This is a major change from the old mindset that a single vendor be the sole equipment provider in a given part of the network."

    PaulERainford
    50%
    50%
    PaulERainford,
    User Rank: Light Sabre
    7/8/2014 | 9:18:30 AM
    Re: Y'know, doin' it...
    Wow, spooky, it's like you've been here, Dan.
    SReedy
    50%
    50%
    SReedy,
    User Rank: Blogger
    7/8/2014 | 9:18:01 AM
    Re: IF YOU NEED A LAUGH TODAY....
    Hilarious, yet also educational as I learned a new word: "shockinglier"
    Ray@LR
    50%
    50%
    Ray@LR,
    User Rank: Blogger
    7/8/2014 | 8:23:58 AM
    IF YOU NEED A LAUGH TODAY....
    check out the final Eurobites item.... guaranteed to make you smile. (I think.)
    DOShea
    100%
    0%
    DOShea,
    User Rank: Blogger
    7/8/2014 | 8:23:47 AM
    Y'know, doin' it...
    Eurobites Towers sounds like it might have been a swingin' singles residence in the '70s, complete with a bar downstairs called the Regal Beagle...
    DOShea
    50%
    50%
    DOShea,
    User Rank: Blogger
    7/8/2014 | 8:18:40 AM
    Supplier of reference
    Is this tag another way of saying AlcaLu is a preferred supplier? I wonder if there is something more to it, if it differs normal business procedure. Maybe it's just less paperwork and saves a lot of trees?
    Flash Poll
    From The Founder
    It's clear to me that the communications industry is divided into two types of people, and only one is living in the real world.
    LRTV Custom TV
    Using Service Quality to Drive WiFi Monetization

    10|22|14   |   6:51   |   (0) comments


    Live from the SCTE conference: Heavy Reading's Alan Breznick explores the forces shaping the WiFi opportunity in an interview with CableLabs' Justin Colwell and Amdocs' Ken Roulier.
    LRTV Custom TV
    Distributed Access Architectures – 2

    10|21|14   |   8:51:00 AM   |   (0) comments


    ARRIS CTO Network Solutions Tom Cloonan discusses why many if not most MSOs will continue with integrated CCAP, while addressing why some are also looking at two futuristic, distributed access architectures: Remote PHY and Remote CCAP.
    LRTV Custom TV
    Distributed Access Architectures – 1

    10|21|14   |   9:01   |   (0) comments


    SCTE Sr. Director of Engineering Dean Stoneback discusses the pros and cons of distributed access architecture (DAA) and its various forms, which range from basic Remote PHY to full CMTS functionality in the node.
    LRTV Custom TV
    The WiFi Road to Riches – 2

    10|21|14   |   3:58   |   (0) comments


    ARRIS Senior Solution Architect Eli Baruch talks about how MSOs can enable public and community WiFi through 1) outdoor access points, 2) businesses seeking to offer WiFi to customers, and 3) residential WiFi gateway extensions.
    LRTV Custom TV
    The WiFi Road to Riches – 1

    10|21|14   |   10:15   |   (0) comments


    SCTE Director of Advanced Technologies Steve Harris discusses WiFi deployments, drivers, challenges and advances, including 802.11ac, carrier-grade WiFi, community WiFi, Hotspot 2.0, Passpoint, WiFi-First and voice-over-WiFi.
    LRTV Custom TV
    Advantech Accelerates 100G Traffic Handling

    10|17|14   |   7:56   |   (0) comments


    Paul Stevens from Advantech explains why handling 100GbE needs a whole new platform design approach and how Advantech is addressing the needs of equipment providers and carriers to give them the flexibility and performance they will need for SDN and NFV deployment.
    LRTV Huawei Video Resource Center
    Holland's Imtech Traffic & Infra Discusses Huawei's ICT Solution and Services

    10|16|14   |   4:49   |   (0) comments


    Dimitry Theebe is from the business unit at Imtech Traffic & Infra which delivers communications solutions for transportations. His partnershp with Huawei began about a years ago. In this video, Theebe speaks more about this partnership and what he hopes to accomplish with Huawei.
    LRTV Huawei Video Resource Center
    Huawei's Comprehensive Storage Solutions Vital for SVR

    10|16|14   |   6:16   |   (0) comments


    SVR Information Technology provides cloud services for academic and special sectors. With Huawei's support, SVR and Yildiz Technical University has established Turkey's largest and most advanced High Performance Computing system. CSO Ismail Cem Aslan talks about what he hopes Huawei's OceanStor storage system will bring for him.
    LRTV Huawei Video Resource Center
    Mexico's Servitron's Impression of Huawei at CCW 2014

    10|16|14   |   6:35   |   (0) comments


    Servitron is a network operator in Mexico that has been in the trunking industry for the past 20 years. Its COO, Ing. Ragnar Trillo O., explains at Critical Communications World 2014 that his company has been interested in the long-term evolution of LTE technology and its adoption for TETRA.
    LRTV Huawei Video Resource Center
    Building a Better Dubai

    10|16|14   |   2:06   |   (0) comments


    Abdulla Ahmed Al Falasi is the director of commercial affairs, a telecommunications coordinator for the government of Dubai. Their areas of service span across multiple industries, including police, safety, shopping malls and more. In this video, Abdulla talks about his department's work with Huawei.
    LRTV Huawei Video Resource Center
    Huawei Lights Up Malaysia Partner Maju Nusa

    10|16|14   |   1:59   |   (0) comments


    Malaysia's Maju Nusa is an enterprise partner to Huawei in networking, route switches and telco equipment. At this year's Critical Communications World in Singapore, CTO Pushpender Singh talks about what Huawei's eLTE solutions mean to his company and for Malaysia.
    LRTV Custom TV
    Evolving From HFC to FTTH Networks

    10|15|14   |   2:19   |   (0) comments


    Cisco's Todd McCrum delves into the future of cable's HFC plant, examining how DOCSIS 3.1 and advanced video compression will extend its life and how the IP video transition will usher in GPON and EPON over FTTH.
    Upcoming Live Events
    October 29, 2014, New York City
    November 6, 2014, Santa Clara
    November 11, 2014, Atlanta, GA
    December 2, 2014, New York City
    December 3, 2014, New York City
    December 9-10, 2014, Reykjavik, Iceland
    February 10, 2015, Atlanta, GA
    June 9-10, 2015, Chicago, IL
    Infographics
    WhoIsHostingThis.com presents six of the world's most extreme WiFi hotspots, enabling the most epic selfies you can imagine.
    Hot Topics
    Analysts Warn of Major NFV Gaps
    Carol Wilson, Editor-at-large, 10/22/2014
    Is Health the Killer App for the IoT?
    Jason Meyers, Senior Editor, Gigabit Cities/IoT, 10/22/2014
    Drones Hover Over the IoT Sector
    Jason Meyers, Senior Editor, Gigabit Cities/IoT, 10/23/2014
    The Human Gain of the Smart Home
    Robin Mersh, 10/20/2014
    Zayo Zooms Out of the IPO Gate
    Dan O'Shea, Managing Editor, 10/17/2014
    Like Us on Facebook
    Twitter Feed