Comments
AT&T Talks Small Cells, DAS in New Ads
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SarahReedy Re: technically speaking...
SarahReedy   Wednesday March 19, 2014 12:39:25 PM
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Which speaks to the fact that as networks become more comparable, operators have to find new ways to differentiate -- in their ads and in their offers.

Mitch Wagner Re: technically speaking...
Mitch Wagner   Tuesday March 18, 2014 6:40:37 PM
User Rank Lightning

Well, I already have AT&T for my iPad data plan. Verizon for my iPhone. 

I had AT&T on my iPhone previously and switched to Verizon when I kept hearing how much better Verizon is. Honestly, I don't see much difference. 

 

SarahReedy Re: technically speaking...
SarahReedy   Tuesday March 18, 2014 10:17:03 AM
User Rank Blogger

A whole different debate entirely!

gk998 Re: technically speaking...
gk998   Tuesday March 18, 2014 10:15:19 AM
User Rank Lightning

Oh the Ericsson DAS / 'remote radio head'...  Not quite the same thing as a 'Small Cell' ;-)

SarahReedy Re: technically speaking...
SarahReedy   Tuesday March 18, 2014 10:03:58 AM
User Rank Blogger

haha, Excellent call out! I was thinking that AT&T is working with Ericsson, so the new small cells it'd be deploying in enterprise locations would be of the much sexier Radio Dot variety:

gk998 Re: technically speaking...
gk998   Tuesday March 18, 2014 9:53:11 AM
User Rank Lightning

"If you want to get technical, that's not what a small cell looks like"

Really? kinda looks like one to me...

 

http://resources.alcatel-lucent.com/?cid=155781

 

SarahReedy Re: technically speaking...
SarahReedy   Monday March 17, 2014 6:18:51 PM
User Rank Blogger

haha, wow, Mitch, I think you had just the reaction to this commercial that AT&T was hoping for! Are you switching your wireless service to it now?

Mitch Wagner Re: technically speaking...
Mitch Wagner   Monday March 17, 2014 6:02:21 PM
User Rank Lightning

SarahReedy - "It's next set of ads are going to be focused on fixing the perception of engineers as nerds with bad pick up lines in our society."

Bad pickup line? It seemed to be working for him!

Although his partner seemed to be the one doing the picking up. Literally. 

Mitch Wagner Re: technically speaking...
Mitch Wagner   Monday March 17, 2014 6:01:08 PM
User Rank Lightning

Carol Wilson - "Wow, our California geek is a hopeless romantic - who knew?"

Certainly not my wife. 

<signed> Mitch "Valentine's Day -- I've Heard of It" Wagner

SarahReedy Re: technically speaking...
SarahReedy   Monday March 17, 2014 5:05:55 PM
User Rank Blogger

Yeahhh, I don't disagree. It's pretty cheesy. The intent is good on the educational aspect, but they end up drawing on stereotypes -- even the stoner guy at the concert. 

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