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GSMA Unveils Connected City Details

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2/17/2014
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HONG KONG -- The GSMA will unveil the Connected City at Mobile World Congress with its most ambitious and inspiring showcase yet, inviting visitors to explore a realistic city environment and experience first-hand how cutting-edge mobile products and services are improving our increasingly connected lives.

The Connected City, which attracted 15,000 visitors last year and was one of the most popular attractions at Mobile World Congress, is being brought to life by the GSMA’s partners, AT&T, Deutsche Telekom, KT and Vodafone. It aims to demonstrate through interactive exhibits how intelligent mobile connections are making services in Smart Cities, education, health, transport, retail and identity and security much richer, smarter experiences. The City will also feature solutions from Accenture, Ericsson, General Motors, IBM, Huawei, Samsung and Synchronoss Technologies amongst many others.

“Mobile connectivity is shaping the world around us, enabling a wealth of valuable context-aware services that are delivered immediately to consumers and businesses,” said Michael O’Hara, Chief Marketing Officer, GSMA. “The progress of connected devices and machine-to-machine communications continues unabated. This year, the Connected City is our biggest, most ambitious and most inspiring showcase yet and we invite visitors to experience how mobile technology is impacting our lives now and in the near future.”

The GSMA Connected City will showcase the latest mobile innovations to visitors including:

  • Smart Sensing Shirts – See a team of connected basketball players from PABA (Pay d’Aix Basket) wearing the latest smart sensing sportswear to monitor and optimise performance.
  • Future of the Connected Car – Explore the possibilities of automotive services through the use of augmented reality.
  • Security - See how mobile devices can be the access tool for all aspects of your journey to work, including opening the doors of a concept car, the lock on your house and access to office buildings.
  • Home control and monitoring - Experience unified home control and monitoring through Rich Communication Services (RCS), allowing your alarm system, thermostat and security cameras to work together.
  • Healthcare - Witness how RCS can enable virtual healthcare visits, improve patient follow up and keep patient data secure, as well as enable monitoring devices to be used in the context of HD video calls.
  • NFC - The Connected City will also demonstrate a range of NFC-based digital commerce solutions, highlighting applications in payment, retail, transport, mobile identity and access, among others.

    GSM Association (GSMA)

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