& cplSiteName &

Truphone Takes on the World

Sarah Thomas
5/21/2014
50%
50%

Global mobile network operator Truphone is expanding its enterprise offering in a big way, adding 66 countries to its roster of eight in which users can pay local rates and share up to half a terabyte of data with their co-workers.

The international roaming provider supports what it calls the Truphone Ltd. Zone, eight key countries where it has wireless coverage agreements with local carriers. Those countries are Australia, Germany, Hong Kong, Poland, Spain, the Netherlands, the UK, and the US. (See Truphone Strikes MVNO Deal With Vodafone and Truphone Signs Up Optus.)

As part of its Truphone World expansion, announced on Wednesday, that list grows to include 66 countries with local rate structures, which it claims accounts for 70% of all international travel routes in North America, South America, Asia, and Oceania.

Pascal de Hesselle, Truphone's vice president of marketing, says the company isn't yet ready to offer local phone numbers in all of these markets as it does in the Zone, but today's announcement makes Truphone the first company to offer predictable pricing plans that cover five continents. (See The Price Isn't Right With EU Roaming Rules.)

"For a price comparable to what you pay to a US carrier for service in just the US, you can use voice, minutes, and data in any of these 66 countries as a part of your plan," de Hesselle says. "You'll have predictable costs as a result."

Truphone fills an interesting niche in the market. It doesn't have a specific home base in which to target customers, and it offers more than just a local SIM for those that travel abroad. Rather, it's designed for the enterprise user that travels frequently or at least does business with those outside of his or her home country.

Truphone's patented SIM includes multiple numbers on the same card, enabling its customers to place "local" calls wherever they may be. And, its new plans include up to half a terabyte of data, providing ample browsing time for those on shared enterprise data plans.

De Hesselle says that most of its customers use Truphone as their primary or only service, and they typically tend to have two phone numbers. Although they can, like him, have up to eight via the reprogrammable SIM.

Truphone was a Leading Lights finalist last year, as well as one of the best-funded startups of 2013, having received a $118 million cash infusion from Russian billionaire Roman Abramovich. (See 2013 Leading Lights Finalists: Most Innovative Enterprise Service and The Best-Funded Mobile Startups of 2013.)

— Sarah Reedy, Senior Editor, Light Reading

(5)  | 
Comment  | 
Print  | 
Newest First  |  Oldest First  |  Threaded View        ADD A COMMENT
nasimson
50%
50%
nasimson,
User Rank: Light Sabre
5/27/2014 | 12:20:15 PM
Why the big Telcos are not doing it?
This is very interesting for many reasons.

I am surprised why the BIG telecoms that are there in many countries are not doing it already! BIG Telecoms like Vodafone, Telenor, T-Mobile that are operating in many countries can very easily do this in multiple countries at once.

 
Ariella
50%
50%
Ariella,
User Rank: Light Sabre
5/21/2014 | 12:46:15 PM
Re: Ready To Roll With Patent In Hand
@Sarah that's a good way to really put it to the test. I hope you'll report on your experience with Truphone's servie. 
kq4ym
50%
50%
kq4ym,
User Rank: Light Sabre
5/21/2014 | 9:17:36 AM
Ready To Roll With Patent In Hand
Truphone may just have hit on a great idea. With the patented SIM with the multiple numbers on the card enabling local calls whereever the phone is, and the large data plan they should garner lots of interest and hopefully profits.

And being the best funded startup in 2013 with the $100 million in cash from the Russion billionaire won't hurt their chances either.
From The Founder
Download our complete guide to de-risking NFV deployment in 2016, including:
  • An eight-step strategy to deploying NFV safely, based on input from the companies that have already started virtualizing their production networks.
  • Interviews with leading executives at Colt, AT&T, Deutsche Telekom, Cisco, Nokia, ZTE, Ericsson and Heavy Reading.
  • Flash Poll
    Live Streaming Video
    Prepping for the Future: Upskill U Explained
    During this short kick-off video, Doug Webster, Vice President of Service Provider Marketing, Cisco, and Light Reading’s CEO & Founder Steve Saunders give an overview of Upskill U.
    Telecom Innovators Video Showcase
    Atrinet's NetACE – Migration to NFV & SDN With NetOps-Driven LSO

    5|4|16   |     |   (0) comments


    At Atrinet's headquarters, Ray Le Maistre sits down with Roy Silon to get an in-depth look into the company's focus and the secret recipe for their success.
    LRTV Huawei Video Resource Center
    Amsterdam ArenA, Powered by Huawei

    5|4|16   |     |   (0) comments


    Huawei's ICT solutions power the state-of-the-art Amsterdam ArenA, turning it into a smart stadium.
    LRTV Interviews
    Testing When There's No 'There' There

    5|4|16   |     |   (0) comments


    The benefits of SDN/NFV are well known, but the transition comes with some challenges, prominent among them is: how do you test a network that has been abstracted and has the potential to be endlessly reconfigurable? Light Reading was at NFV World Congress in Santa Clara, Calif., where we bumped into Mats Nordlund, CEO and co-founder of Netrounds, a Swedish ...
    LRTV Interviews
    Ditching the Slash & the Orchestration Wars

    5|3|16   |     |   (2) comments


    SDN and NFV have been inextricably bound with each other for so long that on a conceptual level, smooshing them together into one catch-all phrase – SDNFV – is now justifiable, according to Dan Pitt, executive director of the Open Networking Foundation (ONF). Light Reading spoke to Pitt at the NFV World Congress, where he explained that the next ...
    LRTV Custom TV
    ZTE TV Connect Highlights

    5|3|16   |     |   (0) comments


    ZTE gives us a tour of its booth and new products at TV Connect in London.
    LRTV Custom TV
    Deluxe's Unified Delivery Solution

    5|3|16   |     |   (0) comments


    Join Alan Breznick of Light Reading and visit the Deluxe booth at NAB! Here you'll find Deluxe's Unified Delivery Solution, OTT video, virtual reality, HDR, 4K and much more!
    LRTV Interviews
    Verizon Puts Gray Boxes in the Shade

    5|2|16   |   04:33   |   (1) comment


    When it comes to the white box trend, "gray" boxes, which have a slight proprietary twist, don't give service providers and end users the advantages they're seeking, according to Verizon's Vice President of Product and New Business Innovation Shawn Hakl.
    LRTV Custom TV
    Dealing With a Disrupted Video Market

    5|2|16   |     |   (0) comments


    Ericsson's Simon Frost discusses how traditional pay-TV providers can cope with the big changes wrought by the rise of OTT video and IP technology.
    LRTV Custom TV
    The VNF Responsibility of Red Hat

    5|2|16   |     |   (0) comments


    At MWC, Caroline Chappell of Heavy Reading visits the Red Hat booth and sits down with Chris Wright to talk about the responsibility the VNF needs to take on in order to ensure the operators get the carrier-grade performance they expect for their network.
    LRTV Interviews
    AT&T Expert on the Key Pillars of UC

    4|29|16   |   03:58   |   (0) comments


    Vishy Gopalakrishnan, AVP of product marketing at AT&T, talks about the three developments that are making unified communications and collaboration secure and reliable for enterprise users.
    LRTV Documentaries
    LRTV Report: Mobile Core Innovation

    4|28|16   |   25:32   |   (0) comments


    Hear from multiple industry experts from Deutsche Telekom, SK Telecom, Heavy Reading, Huawei, Cisco, Ericsson, Nokia, NEC and many more about developments in the mobile core as operators virtualize their IMS and evolved packet core systems and prepare for a 5G world.
    LRTV Huawei Video Resource Center
    NFV World Congress Highlight

    4|26|16   |     |   (0) comments


    The highlight of the NFV World Congress contains exciting telecom news. Join us for an inside look at Huawei's ICT 2020 plan and its latest collaboration with industry leaders.
    Upcoming Live Events
    May 23, 2016, Austin, TX
    May 23, 2016, Austin Convention Center
    May 24-25, 2016, Austin Convention Center, Austin, TX
    September 13-14, 2016, The Curtis Hotel, Denver, CO
    December 6-8, 2016,
    June 16-18, 2017, Austin Convention Center, Austin, TX
    All Upcoming Live Events
    Infographics
    A new survey conducted by Heavy Reading and TM Forum shows that CSPs around the world see the move to digital operations as a necessary part of their overall virtualization strategies.
    Hot Topics
    WiCipedia: Woman Cards & Bitch Switches
    Sarah Thomas, Director, Women in Comms, 4/29/2016
    Amazon AWS Reports $2.6B Quarterly Revenue, Up a Colossal 64%
    Mitch Wagner, West Coast Bureau Chief, Light Reading, 4/28/2016
    Sprint CEO: Our Spectrum Is for 5G
    Dan Jones, Mobile Editor, 5/3/2016
    Amazon & Other 'Big 4' Cloud Providers Crushing Competitors
    Mitch Wagner, West Coast Bureau Chief, Light Reading, 4/29/2016
    FCC Poised to Re-Regulate Wholesale Access
    Carol Wilson, Editor-at-large, 4/28/2016
    Like Us on Facebook
    Twitter Feed
    BETWEEN THE CEOs - Executive Interviews
    In this latest installment of the CEO Chat series, Craig Labovitz, co-founder and CEO of Deepfield, sits down with Light Reading's Steve Saunders in Light Reading's New York City office to discuss how Deepfield fits in with the big data trend and more.
    Grant van Rooyen, president and CEO of Cologix, sits down with Steve Saunders, founder and CEO of Light Reading, in the vendor's New Jersey facility to offer an inside look at the company's success story and discuss the importance of security in the telecom industry.
    Animals with Phones
    Sloth Mail Click Here
    Sloth mail -- somehow even slower than snail mail.
    Live Digital Audio

    Of all the tech companies in the Valley, Intel has made the most aggressive commitment to building a diverse and inclusive workplace culture. It's doing so by taking concrete, measurable steps, making a large financial investment and through a commitment to complete transparency about its progress. In this radio show, WiC Director Sarah Thomas will be joined by Shlomit Weiss, Intel's Vice President, Data Center Group, and General Manager of Networking Engineering, who will share with us why Intel is tackling this huge challenge, how and to what effect. She will also discuss her unique experiences leading development of Client SOC development in the past and today leading development of all of the chipmaker's silicon hardware for networking IPs and discrete devices and managing a team of 600 engineers across Israel, Europe and the US.