AT&T Lures T-Mobile Subs With $450 Promise
DALLAS -- Starting today, AT&T is offering T-Mobile customers the opportunity to upgrade their mobile lifestyle with value of up to $450 per line when they switch to AT&T and trade in an eligible smartphone.
In addition to a larger and more reliable 4G LTE network, T-Mobile customers who switch to AT&T will benefit from a superior smartphone lineup and award-winning customer service. With AT&T, customers can take advantage of AT&T's new Mobile Share Value plans, which offer data and unlimited talk and text starting as low as $45 per month with no annual contract.** AT&T NextSM offers customers the chance to upgrade to a new smartphone every year for $0 down.
Beginning Jan. 3, under the limited-time offer, T-Mobile customers who switch to AT&T can trade in their current smartphone for a promotion card of up to $250, which can be used toward AT&T products and services. Trade-in values will vary based on make, model and age of the smartphone, but many of the latest and most popular smartphones will qualify for a value of $250. T-Mobile customers can receive an additional $200 credit per line when they transfer their wireless service to AT&T and choose an AT&T NextSM plan, buy a device at full retail price or activate a device they currently own.
AT&T Inc. (NYSE: T)