& cplSiteName &

WiFi Data Offloading Soars in 2013

Light Reading
Infographics
Light Reading
2/12/2014
100%
0%

As mobile users step up their consumption of video and other traffic significantly, the amount of mobile data getting offloaded to WiFi networks is jumping through the roof, according to a new report.

The report, released Wednesday by WeFi Inc. and highlighted in this infographic, found that WiFi offloading rose by a whopping 875% in the US last year as mobile network operators sought to cope with the growing traffic strain on their networks. The report also indicates that WiFi offloading should continue to grow exponentially over the next five years as WiFi hotspots keep proliferating and smartphones, feature phones, and tablets keep gobbling up more data.

WeFi also found that both cellular and WiFi networks are getting faster in the US. Overall, WiFi networks achieved an 18% increase in speed between the first and fourth quarters of 2013, rising to an average of 4.1 Mbit/s in the top five states. Likewise, cellular networks generated a 28% boost in speed between the first and fourth quarters, climbing to an average rate of 4.0 Mbit/s in the top five states.

The report offers a number of other notable findings as well. Check out this infographic and a corresponding story coming soon for more details.

(6)  | 
Comment  | 
Print  | 
Newest First  |  Oldest First  |  Threaded View        ADD A COMMENT
ScottEStewart0101
50%
50%
ScottEStewart0101,
User Rank: Lightning
2/17/2014 | 9:10:39 PM
Re: Rural states
The younger crowds are opting to go with just a cell phone instead of having internet hard lined via Comcast or a cable provider in more rural areas. Here in west Kentucky, it's faster to go to a Starbucks in a local hospital than use ATT wifi at a mcdonalds though. McDonald's has a shared 3mbps downlink DSL line at all the locations in the region. Hardly the connection needed to use itunes for an album download.fast food joints wifi are the worst. :-P they're also the least secure. Opting for them where ATT and Verizon have LTE is a pain, but this is one of the poorest states in the nation.
Sarah Thomas
50%
50%
Sarah Thomas,
User Rank: Blogger
2/17/2014 | 7:41:12 PM
Re: Rural states
Sounded like a good theory to me, Liz! But, that also makes sense that those on advanced LTE phones use more WiFi too. I'd be curious to hear where the most usage takes place -- in the home and office or in public hotspots. My guess is it's more prevalent in the home, but I wouldn't expect that to differ by region.
Liz Greenberg
50%
50%
Liz Greenberg,
User Rank: Light Sabre
2/17/2014 | 12:49:05 PM
Re: Rural states
Well that is good to know...thanks for the info!
mdolla247
50%
50%
mdolla247,
User Rank: Light Beer
2/17/2014 | 8:30:36 AM
Re: Rural states
Hey Liz,

Don't neccessarily think that there is a link between income levels and Wi-Fi usage , for example, in the US, the carriers that have 4G rolled out see the highest levels of Wi-Fi usage per sub.

A study I think by Mobidia, showed that total data usage on Smartphones consisted of c.80% Wi-Fi and 20% Cellular..

 

M

 

 
Liz Greenberg
50%
50%
Liz Greenberg,
User Rank: Light Sabre
2/14/2014 | 12:58:23 PM
Re: Rural states
Sarah, I also wonder if the WiFi usage in these areas is higher due to income levels.  If you do not have the income for a cellular phone, you can go buy coffee, sit in McDonalds or your library and use WiFi for free.  WiFi is definitely more necessary to these folks!
Sarah Thomas
50%
50%
Sarah Thomas,
User Rank: Blogger
2/13/2014 | 10:50:55 AM
Rural states
Interesting to see the list of states where WiFi usage increased the most. Seems like the top ones are more rural areas, where cellular service might be lacking, and WiFi is probably a lot more necessary.
Educational Resources
sponsor supplied content
Educational Resources Archive
From The Founder
Download our complete guide to de-risking NFV deployment in 2016, including:
  • An eight-step strategy to deploying NFV safely, based on input from the companies that have already started virtualizing their production networks.
  • Interviews with leading executives at Colt, AT&T, Deutsche Telekom, Cisco, Nokia, ZTE, Ericsson and Heavy Reading.
  • Flash Poll
    Live Streaming Video
    Prepping for the Future: Upskill U Explained
    During this short kick-off video, Doug Webster, Vice President of Service Provider Marketing, Cisco, and Light Reading’s CEO & Founder Steve Saunders give an overview of Upskill U.
    Between the CEOs
    CEO Chat With SCTE CEO

    5|3|16   |     |   (0) comments


    Mark Dzuban, President and CEO of SCTE, sits down with Steve Saunders in Light Reading's New York office to discuss the enrollment of Energy 2020: its great mission to save the planet, economic benefits and challenges.
    LRTV Custom TV
    Deluxe's Unified Delivery Solution

    5|3|16   |     |   (0) comments


    Join Alan Breznick of Light Reading and visit the Deluxe booth at NAB! Here you'll find Deluxe's Unified Delivery Solution, OTT video, virtual reality, HDR, 4K and much more!
    LRTV Interviews
    Verizon Puts Gray Boxes in the Shade

    5|2|16   |   04:33   |   (0) comments


    When it comes to the white box trend, "gray" boxes, which have a slight proprietary twist, don't give service providers and end users the advantages they're seeking, according to Verizon's Vice President of Product and New Business Innovation Shawn Hakl.
    LRTV Custom TV
    Dealing With a Disrupted Video Market

    5|2|16   |     |   (0) comments


    Ericsson's Simon Frost discusses how traditional pay-TV providers can cope with the big changes wrought by the rise of OTT video and IP technology.
    LRTV Custom TV
    The VNF Responsibility of Red Hat

    5|2|16   |     |   (0) comments


    At MWC, Caroline Chappell of Heavy Reading visits the Red Hat booth and sits down with Chris Wright to talk about the responsibility the VNF needs to take on in order to ensure the operators get the carrier-grade performance they expect for their network.
    LRTV Interviews
    AT&T Expert on the Key Pillars of UC

    4|29|16   |   03:58   |   (0) comments


    Vishy Gopalakrishnan, AVP of product marketing at AT&T, talks about the three developments that are making unified communications and collaboration secure and reliable for enterprise users.
    LRTV Documentaries
    LRTV Report: Mobile Core Innovation

    4|28|16   |   25:32   |   (0) comments


    Hear from multiple industry experts from Deutsche Telekom, SK Telecom, Heavy Reading, Huawei, Cisco, Ericsson, Nokia, NEC and many more about developments in the mobile core as operators virtualize their IMS and evolved packet core systems and prepare for a 5G world.
    LRTV Huawei Video Resource Center
    NFV World Congress Highlight

    4|26|16   |     |   (0) comments


    The highlight of the NFV World Congress contains exciting telecom news. Join us for an inside look at Huawei's ICT 2020 plan and its latest collaboration with industry leaders.
    LRTV Interviews
    Unified Comms Finds Its Voice

    4|25|16   |   03:44   |   (0) comments


    Peter Quinlan, VP of UCC Product Management at Tata Communications, talks about the evolution of the unified communications and collaboration services sector and how voice is now a big part of current developments.
    LRTV Documentaries
    So... What Do We Do Now?

    4|25|16   |   03:24   |   (0) comments


    After a long hiatus, Max Dingman, the CEO of a GeeGhiz, returns for a motivational board room pep talk.
    LRTV Documentaries
    NAB 2016 Highlights

    4|21|16   |     |   (0) comments


    Light Reading's Cable/Video Practice Leader Alan Breznick climbs down from the slots to tell us about the latest news in broadcast technology at NAB 2016 in Las Vegas.
    Between the CEOs
    CEO Chat: Deepfield's Craig Labovitz

    4|21|16   |     |   (0) comments


    In this latest installment of the CEO Chat series, Craig Labovitz, co-founder and CEO of Deepfield, sits down with Light Reading's Steve Saunders in Light Reading's New York City office to discuss how Deepfield fits in with the big data trend and more.
    Upcoming Live Events
    May 23, 2016, Austin, TX
    May 23, 2016, Austin Convention Center
    May 24-25, 2016, Austin Convention Center, Austin, TX
    September 13-14, 2016, The Curtis Hotel, Denver, CO
    December 6-8, 2016,
    June 16-18, 2017, Austin Convention Center, Austin, TX
    All Upcoming Live Events
    Infographics
    A new survey conducted by Heavy Reading and TM Forum shows that CSPs around the world see the move to digital operations as a necessary part of their overall virtualization strategies.
    Hot Topics
    Ultra-Broadband Summit, Hong Kong
    Iain Morris, News Editor, 4/27/2016
    Amazon AWS Reports $2.6B Quarterly Revenue, Up a Colossal 64%
    Mitch Wagner, West Coast Bureau Chief, Light Reading, 4/28/2016
    WiCipedia: Woman Cards & Bitch Switches
    Sarah Thomas, Director, Women in Comms, 4/29/2016
    FCC Poised to Re-Regulate Wholesale Access
    Carol Wilson, Editor-at-large, 4/28/2016
    LoRa Alliance Defends Tech Against Sigfox Slur
    Iain Morris, News Editor, 4/28/2016
    Like Us on Facebook
    Twitter Feed
    BETWEEN THE CEOs - Executive Interviews
    Mark Dzuban, President and CEO of SCTE, sits down with Steve Saunders in Light Reading's New York office to discuss the enrollment of Energy 2020: its great mission to save the planet, economic benefits and challenges.
    In this latest installment of the CEO Chat series, Craig Labovitz, co-founder and CEO of Deepfield, sits down with Light Reading's Steve Saunders in Light Reading's New York City office to discuss how Deepfield fits in with the big data trend and more.
    Animals with Phones
    Sloth Mail Click Here
    Sloth mail -- somehow even slower than snail mail.
    Live Digital Audio

    Of all the tech companies in the Valley, Intel has made the most aggressive commitment to building a diverse and inclusive workplace culture. It's doing so by taking concrete, measurable steps, making a large financial investment and through a commitment to complete transparency about its progress. In this radio show, WiC Director Sarah Thomas will be joined by Shlomit Weiss, Intel's Vice President, Data Center Group, and General Manager of Networking Engineering, who will share with us why Intel is tackling this huge challenge, how and to what effect. She will also discuss her unique experiences leading development of Client SOC development in the past and today leading development of all of the chipmaker's silicon hardware for networking IPs and discrete devices and managing a team of 600 engineers across Israel, Europe and the US.