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The advertising market is down overall, but Transpera CEO Frank Barbieri says targeted mobile ads are starting to pay off for some of the world's largest content makers and carriers. Brand awareness and brand recall are high for some of the early adopters, and that early success is fueling more investment in the sector
Alcatel-Lucent announced the final piece of its end-to-end LTE platform strategy, the evolved packet core. Basil Alwan talks about the importance of LTE as an IP architecture and some of the driving factors for it
At CTIA Wireless 2009, Heavy Reading's Patrick Donegan discusses the mobile broadband boom, access independent gateways, and Alcatel-Lucent's new 4G product line
At CTIA Wireless 2009, we spent a lot of time talking about the future. But what about right now? How are service providers handling their customers and what could they be doing better?
