Light Reading

Startup Octoblu Wants to be An IoT Connector

Jason Meyers
7/24/2014
50%
50%

All the standards and protocol development activity in the Internet of Things (IoT) realm has prompted one startup to position itself as a sort of middleman of the moment.

As the industry works through standards issues, and as existing devices are equipped for an IoT world, Octoblu has emerged from stealth mode to address what one of the company's founders views as a prime opportunity -- to be an overarching connector of people, devices, applications, and the cloud.

"All the various constituents need to be able to communicate with each other in a meaningful way, and there is no apparent single standard," says Geir Ramleth, co-founder and CEO of Octoblu. "What if you could build a system that's the honest broker for all that -- a service that will connect to any protocol or API or device, and become the gateway and the service broker and the data broker between these various points?"


For all the intel on the IoT, check out Light Reading's dedicated IoT content channel.


As for exactly how that will work, Ramleth described a software (or software-as-a-service) platform that would provide a set of connections to a "vast array of devices," provide visual representation of how they all connect together, provide programming that facilitates that connectivity, and provide analytics on a dashboard to monitor it all. Customers could be large industrial enterprises applying IoT connectivity in their operations, or potentially even network operators facilitating IoT connectivity for those enterprise customers.

"The service can be deployed in the public cloud or on a private cloud," Ramleth says. "We can operate a multi-tenant service in the cloud, or we can deliver the code and it can be operated by someone else."

Octoblu is emerging in the midst of a wide array of industry group formations in the IoT space. The company is a member of the AllSeen Alliance Inc. , but Ramleth maintains a position of neutrality when it comes to standards and protocols. (See AllSeen Attracts More IoT Hopefuls and Thread Group Spins New IoT Networking Protocol.)

"What IoT means is really 'integration of things' -- how we integrate everything we have today, and everything that's coming in the future," Ramleth says. "We'll adapt to anything that's out there. I think we'll have various standards come up, and we'll connect to every standard. We cannot as a business sit and wait until that single standard is out there."

Both Ramleth and co-founder and CTO Chris Matthieu were executives at Bechtel Telecommunications before creating Octoblu. The company is not selling its service yet, but claims it has beta customers it is not ready to announce. Octoblu has angel funding and will probably pursue other funding, and make service available, in the fall, he says.

— Jason Meyers, Senior Editor, Utility Communications/IoT, Light Reading

(6)  | 
Comment  | 
Print  | 
Newest First  |  Oldest First  |  Threaded View
danielcawrey
50%
50%
danielcawrey,
User Rank: Light Sabre
7/26/2014 | 12:52:00 PM
Re: Internet of Tentacles
I like the idea, and all indications are that Octoblu will be ready to release something soon.

These connector solutions will be important for the IoT industry because of possible fragmentation that could occur in the space. 

 
DHagar
50%
50%
DHagar,
User Rank: Light Sabre
7/25/2014 | 5:00:32 PM
Re: Internet of Tenacles
Jason,  it sounds like a smart business plan - if they can clarify their position and markets, as Liz references.

It sounds like they truly understand where the value lies - in the capability of the user to gain value.  This will be interesting to watch.
Liz Greenberg
50%
50%
Liz Greenberg,
User Rank: Light Sabre
7/25/2014 | 1:55:25 PM
Re: Internet of Tentacles
Jason, I just visited their www.skynet.im website.  It is very interesting.  They are in serious need of "marketing" power, so many _Blu names (eg. Octoblu, CodeBlu, MicroBlu, Gateblu) with minimal distinction of what each does or how they interact.  It could just be that I am clueless enough to not understand.

Either way, I am sure that is in the works for them and wish them well.
jasonmeyers
50%
50%
jasonmeyers,
User Rank: Blogger
7/25/2014 | 11:47:37 AM
Re: Internet of Tentacles
Thanks Liz. Yes I noticed they don't have a website yet. I did find this site for Meshblu, which is the name of the underlying technology they've developed.
Liz Greenberg
50%
50%
Liz Greenberg,
User Rank: Light Sabre
7/24/2014 | 8:02:51 PM
Re: Internet of Tentacles
Great article Jason and yes, our devices may soon eat us!  It is a brilliant idea by Octoblu and it will be very interesting to see the product offering(s).  They really are just breaking out...even their website is not developed, at least not for public viewing.
jasonmeyers
50%
50%
jasonmeyers,
User Rank: Blogger
7/24/2014 | 4:11:28 PM
Internet of Tentacles
According to the company, the name Octoblu is reference to the many arms of the octopus, representing multiple connections -- and specifically to the blue-ringed octopus, for its strength.

Incidentally, the blue-ringed octopus is dangerous to humans if provoked, not unlike the machines that are taking over our world. So watch yourselves out there.  
Flash Poll
From The Founder
Networks of the future will rely on "white box" switches and servers rather than proprietary hardware and that's going to alter the shape of the communications industry. Who says so? John Chambers.
LRTV Huawei Video Resource Center
Huawei Intros Smart Device for eLTE

3|30|15   |   05:25   |   (0) comments


Huawei has developed a secure, location-aware multimedia smartphone for its eLTE trunked radio solution, says Huawei's Norman Frisch.
LRTV Huawei Video Resource Center
Win Video, Win All

3|30|15   |   06:44   |   (0) comments


Video is going to be the next main source of revenue for operators. Operators have big opportunities and advantages to monetize video services. Globally, Huawei has helped more than 70 operators achieve over 30 million video subscribers. Watch this video for more.
LRTV Custom TV
The Benefits of HyperScale Clouds for NFV

3|27|15   |   01:50   |   (0) comments


Hyperscale cloud has been developed by the Internet giants to support the creation and delivery of software-based services at blistering speeds, and at the lowest possible cost. The original ETSI NFV vision was to adopt hyperscale cloud architecture and practices. This vision has become somewhat obscured along the way, due to misunderstandings about the hyperscale ...
LRTV Huawei Video Resource Center
eLTE Rapid Meets the Need for Speed

3|26|15   |   4:45   |   (0) comments


Designed especially for emergency and dedicated ad hoc local mobile communications coverage, Huawei's eLTE Rapid solution can deliver trunked voice, video and data coverage for multiple users over a 6km range and be set up in just 15 minutes, explains Huawei's Norman Frisch.
LRTV Huawei Video Resource Center
On Videos: Challenges & Opportunities

3|26|15   |   5:56   |   (0) comments


Most everything is now connected. And along with 4K and 4G technologies, everyone could be creating and broadcasting video contents. Users are expecting better video experience with any screen, anywhere and anytime. Operators will meet new challenges, but also see some big opportunities.
LRTV Custom TV
JDSU: Delivering Dynamic Networks for a Personalized Experience

3|26|15   |   5:59   |   (0) comments


Light Reading speaks to JDSU at Mobile World Congress 2015 about new solutions in the areas of HetNets, VoLTE, backhaul, virtualization, big data analytics, and real-time intelligence.
LRTV Custom TV
Smarter Service Chaining & New Ways to Benefit From Qosmos Technology

3|25|15   |   03:11   |   (0) comments


David Le Goff, director of strategic and product marketing at Qosmos, explains how the company has added application awareness to subscriber information to make service chaining more efficient and reduce costs for networking and infrastructure. In addition, Qosmos technology, which has been delivered as C libraries, is now also available as a virtual machine, ...
Between the CEOs
Qosmos CEO: The Changing Face of DPI

3|24|15   |   13:53   |   (0) comments


LR CEO and Founder Steve Saunders sits down with the head of Qosmos to talk about the changing state of the art in deep packet inspection technology, including its role in SDN and NFV architectures. Also, how the comms market is becoming more like the automotive industry.
LRTV Huawei Video Resource Center
FC Schalke Scores With Its Agile Stadium

3|24|15   |   6:23   |   (0) comments


Top German soccer club FC Schalke 04 has deployed a new, agile WiFi network from Huawei in its Veltins-Arena stadium and is reaping the benefits in terms of customer satisfaction and business opportunities, explains marketing chief Alexander Jobst.
LRTV Huawei Video Resource Center
Huawei’s Insights on Mobile Video

3|24|15   |   7:51   |   (0) comments


More people than ever are now watching videos on smartphones. Seventy percent of mobile traffic will be video traffic until 2018. In this video, Huawei's exports give their insights on mobile video in terms of business model, network planning and 4G network construction.
LRTV Documentaries
The Rise of Industry 4.0

3|24|15   |   02:26   |   (9) comments


Are you ready for the fourth industrial revolution? It's a big deal for influential operators such as Deutsche Telekom.
LRTV Huawei Video Resource Center
Getting Connected With eLTE

3|23|15   |   06:04   |   (0) comments


Trunked radio communications have entered the 4G LTE world, and with Huawei's eLTE solution, can now deliver a full range of data and video services as well as push-to-talk voice, explains Huawei's Norman Frisch.
Upcoming Live Events
April 14, 2015, The Westin Times Square, New York City, NY
May 5, 2015, Hyatt McCormick Place, Chicago, IL
May 6, 2015, Georgia World Congress, Atlanta, GA
May 12, 2015, Grand Hyatt, Denver, CO
May 13-14, 2015, The Westin Peachtree, Atlanta, GA
June 8, 2015, Chicago, IL
June 9-10, 2015, Chicago, IL
June 9, 2015, Chicago, IL
June 10, 2015, Chicago, IL
September 29-30, 2015, The Westin Grand Müchen, Munich, Germany
All Upcoming Live Events
Hot Topics
AT&T Woos SMBs With Small-Scale WiFi
Sarah Thomas, Editorial Operations Director, 3/26/2015
Just Don't Say IBM Is 'Relaunching' Networking Business
Mitch Wagner, West Coast Bureau Chief, Light Reading, 3/26/2015
TV Everywhere Nears Mainstream Adoption
Mari Silbey, Independent Technology Editor, 3/27/2015
Carriers Are Bright Spot in BlackBerry Q4
Sarah Thomas, Editorial Operations Director, 3/27/2015
Comcast Says TWC Deal Will Close Later
Mari Silbey, Independent Technology Editor, 3/26/2015
Like Us on Facebook
Twitter Feed
Webinar Archive
BETWEEN THE CEOs - Executive Interviews
LR CEO and Founder Steve Saunders sits down with the head of Qosmos to talk about the changing state of the art in deep packet inspection technology, including its role in SDN and NFV architectures.
Chattanooga’s EPB publicly owned utility comms company has become a poster child for how to enable a local economy using next-gen networking technology. Steve Saunders, Founder of Light Reading, sits down with Harold DePriest, president and CEO of EPB, to learn how EPB is bringing big time tech to small town America.
Cats with Phones
Interspecies Phone Love Click Here
"No, you hang up."
"No, YOU hang up."
Latest Comment