Light Reading Mobile – Telecom News, Analysis, Events, and Research
LR Cable News Wire Feed  

thePlatform Connects With Transcoders

December 18, 2012 |

SEATTLE -- thePlatform, the leading white-label video publishing company, today announced a suite of new “smart workflow” features to simplify video preparation and publishing across multiple formats and devices. The new smart workflow features enable customers to adopt highly-scalable technologies for transcoding, and other services, from best-in-class solutions providers as part of thePlatform’s open mpx video publishing system.

Many media and entertainment companies remain reliant on inefficient or manual processes for creating the various types of video formats, aspect ratios, bitrates and encryption rules needed to reach a growing number of devices. Some use old transcoding technology that creates one file at a time, and others must still place phone calls to their vendors just to set up new device publishing profiles. With thePlatform’s smart workflow capabilities, customers can now use the latest cloud, hardware and software transcoding technologies to create multiple files from one source file in real-time, easily set up new publishing profiles themselves online, and leverage the most modern innovations in fast file transfers, video ingest technology, and more.

“Multiscreen video publishing has never been more complex, and coordinating the workflow is the key to success,” said Marty Roberts, Senior Vice President of Sales and Marketing for thePlatform. “Companies face divergent technical and business requirements, an ever-expanding number of devices, and new technology choices on a daily basis. Our smart workflow is designed to alleviate much of this complexity for customers, while providing the flexibility to take advantage of the latest innovations to improve efficiency and scale. Next-generation transcoding, fast file transfers, and smart ingest services are just some of the latest capabilities mpx now supports.”

thePlatform Inc.


Currently we allow the following HTML tags in comments:

Single tags

These tags can be used alone and don't need an ending tag.

<br> Defines a single line break

<hr> Defines a horizontal line

Matching tags

These require an ending tag - e.g. <i>italic text</i>

<a> Defines an anchor

<b> Defines bold text

<big> Defines big text

<blockquote> Defines a long quotation

<caption> Defines a table caption

<cite> Defines a citation

<code> Defines computer code text

<em> Defines emphasized text

<fieldset> Defines a border around elements in a form

<h1> This is heading 1

<h2> This is heading 2

<h3> This is heading 3

<h4> This is heading 4

<h5> This is heading 5

<h6> This is heading 6

<i> Defines italic text

<p> Defines a paragraph

<pre> Defines preformatted text

<q> Defines a short quotation

<samp> Defines sample computer code text

<small> Defines small text

<span> Defines a section in a document

<s> Defines strikethrough text

<strike> Defines strikethrough text

<strong> Defines strong text

<sub> Defines subscripted text

<sup> Defines superscripted text

<u> Defines underlined text

Network Computing encourages readers to engage in spirited, healthy debate, including taking us to task. However, Network Computing moderates all comments posted to our site, and reserves the right to modify or remove any content that it determines to be derogatory, offensive, inflammatory, vulgar, irrelevant/off-topic, racist or obvious marketing/SPAM. Network Computing further reserves the right to disable the profile of any commenter participating in said activities.

 
Disqus Tips To upload an avatar photo, first complete your Disqus profile. | View the list of supported HTML tags you can use to style comments. | Please read our commenting policy.
 
Related Content
Most Popular
Read
White Papers SPONSORED CONTENT
Featured
Resource Library SPONSORED CONTENT
Trill
A Spanning Tree alternative in Ethernet networks