SAN JOSE, Calif. -- Harmonic (NASDAQ: HLIT), the worldwide leader in video delivery infrastructure, today launched a cloud-based transcoding service for professional applications available on the Amazon Web Services (AWS) Marketplace. ProMediaâ„˘ Carbon MP, powered by the acclaimed Harmonic RhozetÂ® technology used in the ProMedia Carbon transcoding engine, enables content creators, service providers, and media professionals to quickly and cost-effectively convert broadcast-quality video content to virtually any standard media format, making it an ideal transcoding solution for a wide range of applications.
ProMedia Carbon MP allows users to transcode file-based video content in the cloud on an hourly basis. Users can also access the application's powerful transcoding engine via a familiar XML API to deploy highly scalable, cloud-based transcoding workflows. In either scenario, the platform's rich user interface and flexible API allows users to perform a host of critical video operations, such as SD/HD and PAL/NTSC conversions, logo insertion, color correction, and multiformat closed-captioning processing.
"Harmonic recognizes that service providers and media professionals are looking to the cloud for all types of applications. Today's announcement marks a new level of capability in this exciting medium," said Yoav Derazon, director of product management for cloud services and transcoding, Harmonic. "ProMedia Carbon MP significantly changes the landscape of high-quality video-format conversion by making it both cost-effective and easily accessible. Whether our customers utilize ProMedia Carbon MP to meet ad-hoc transcoding needs or as a platform for hosting a cloud-based transcoding farm, they'll be able to greatly improve their transcoding workflow and minimize costs through a pay-as-you-go business model."