& cplSiteName &

Mobile Email Monoculture Fades

Light Reading
LR Mobile News Analysis
Light Reading
2/10/2006
50%
50%

At this point, it seems, a workaround won't cut it.

With yesterday's lawyer-vetted, IT-friendly alternative software for running Blackberry devices, BlackBerry hopes to reassure restless customers and hold on to its dominant position in the North American enterprise mobile email market. With 4.3 million Blackberry subscribers, many of them corporate executives, financial analysts, and government officials, Blackberry has to date been able to fend off competition from rivals offering similar products based on Microsoft Corp. (Nasdaq: MSFT)'s Windows Mobile, Symbian Ltd. , Palm, or other operating systems.

Now, however, an array of market forces is pushing the mobile email market toward more interoperability and common software platforms -- and away from Blackberry's proprietary, combined hardware-and-software model.

Fully defined industry standards for mobile email may never become a reality, just as there is no single standard platform for corporate email systems. But according to IT managers, mobility solutions providers, and device makers, the move toward quasi-standardization -- i.e., a broad range of interoperability across various devices and operating systems beyond the Blackberry -- has gathered steam in recent months.

"As other platforms, like Good, Visto, Seven, and Nokia become more commonplace," notes Daniel Taylor, managing director of the Mobile Enterprise Alliance, "Blackberry will become Balkanized and will be forced to interoperate."

A powerful combination
There are plenty of recent headlines to back up that contention. Consider:

  • Nokia Corp. (NYSE: NOK) today completed its acquisition of mobile applications developer Intellisync Corp. (Nasdaq: SYNC), creating a powerful combination of a dominant phone manufacturer and a maker of email software that will run on any platform and any device. (See Nokia Wraps Up Intellisync Buy.)

  • Attempting to make its operating system a de facto standard for mass-market mobile email, Symbian this week announced a "validation program" that will provide software support and an approval stamp for vendors offering mobile-phone applications running on Symbian's OS. (See Symbian Cuts OS License Fees.)

  • Oracle Corp. (Nasdaq: ORCL)'s latest Collaboration Suite, released last fall, includes support for "Push-IMAP," a protocol that allows unified messaging – i.e., the delivery of email to a variety of wireless devices over public networks.

  • Open-source developer Funambol this week released an open-source mobile email platform, Funambol v.3, that works over Blackberries, Microsoft Windows Mobile devices, and WAP-enabled phones. (See Email Gets Open-Source Push.)

  • Running on Windows Mobile 5.0, Motorola Inc. (NYSE: MOT)'s Q handheld, wireless email device hits the enterprise market this quarter, joining a raft of new devices offering alternative, non-proprietary mobile devices. (See CES: Moto's Slim RIM Killer?)


In isolation, each of these is simply a move to capture a wider slice of a market with huge upside potential. Datamonitor released a report last November calculating that the potential market for mobile email comprises some 260 million enterprise users. Taken together, they describe a business growing beyond an early-adopter, monoculture environment to a more diverse ecosystem of devices and software that all work with each other.

Device driven
"Our view is that the nature of mobile email is going to change, and change rapidly," says Simon Garth, Symbian's London-based VP of marketing. "Today it's about buying a specialist device to do a specialist job; in a short space of time, it will be about a feature readily available on your mobile phone -- email will be just another service you sign up for on your mobile."

"What's driving the market are the devices," adds Alex Zaltsman, a partner at New Jersey-based IT services firm Exigent Technologies, which he says has around 50 mobile email customers. All but two or three now using Treos rather than Blackberries. "Five years ago, when RIM was the only game in town, it was just a matter of choosing which Blackberry you wanted to get. Now other manufacturers are coming out with interesting devices that are as portable as the Blackberry, but have more multimedia features, better Web browsing, and are able to run a variety of different applications."

Ultimately, an open-standards environment makes sense for carriers, device makers, applications developers -- and for enterprise customers.

"The majority of mobile phone applications are still inside this walled garden," observes Dave Rosenberg, CTO of San Francisco investment research firm Glass Lewis, "and sooner or later that's going to have to go away."

"Software has to work with all carriers," Rip Gerber, Intellisync's chief marketing officer, told a press roundtable in London in January. "People will want any application to work on any device on any network. Open standards will drive down costs. As the market matures, the technology will have to open up."

And it means that, regardless of the outcome of its long-running legal battle, RIM -- which was founded in 1984 and has enjoyed a virtual monopoly since introducing the Blackberry in 1998 -- may find itself in the unusual position of having to adapt.

— Richard Martin, Senior Editor, Unstrung

(0)  | 
Comment  | 
Print  | 
Newest First  |  Oldest First  |  Threaded View        ADD A COMMENT
Light Reading’s Upskill U is a FREE, interactive, online educational resource that delivers must-have education on themes that relate to the overall business transformation taking place in the communications industry.
NEXT COURSE
Wednesday, September 14, 1:00PM EDT
What Is Agile?
Kent J. McDonald, Product Owner, Agile Alliance
UPCOMING COURSE SCHEDULE
Friday, September 16, 1:00PM EDT
How to Implement Agile
Alan Bateman, Director, Agile Transformation
Wednesday, September 21, 1:00PM EDT
What Is DevOps?
Colin Kincaid, CTO, Service Provider, Cisco
Friday, September 23, 1:00PM EDT
How to Implement DevOps
,
in association with:
From The Founder
Light Reading today starts a new voyage as part of a larger Enterprise.
Flash Poll
Live Streaming Video
Charting the CSP's Future
Six different communications service providers join to debate their visions of the future CSP, following a landmark presentation from AT&T on its massive virtualization efforts and a look back on where the telecom industry has been and where it's going from two industry veterans.
Between the CEOs
CEO Chat: UXP's Gemini Waghmare

8|26|16   |     |   (0) comments


Light Reading CEO Steve Saunders and UXP Systems CEO Gemini Waghmare discuss the strategic importance of digital identity for operators in the midst of transformation.
LRTV Custom TV
F5 Virtual Network Function Integrations With Partner Orchestration Platform

8|24|16   |   6:38   |   (0) comments


F5's Kishore Patnam, product manager for F5's service provider solutions, discusses why service providers are moving towards virtualization and how his clients are utilizing F5's solutions.
Between the CEOs
CEO Chat: Intel's Alexis Black Bjorlin

8|17|16   |   06:23   |   (0) comments


Join us for an in-depth interview between Steve Saunders of Light Reading and Alexis Black Bjorlin of Intel as they discuss the release of the company's Silicon Photonics platform, its performance, long-term prospects, customer expectations and much more.
Telecom Innovators Video Showcase
Accelerating Telecom Digital Transformation With Nominum DNS

8|1|16   |   12:04   |   (0) comments


Light Reading's Steve Saunders gets an update from Nominum CEO Gary Messiana on how his company is helping carriers on the digital transformation journey.
LRTV Custom TV
Reinventing Operations for a Virtual, Software-Defined World

7|28|16   |   5:23   |   (0) comments


Heavy Reading Senior Analyst Jim Hodges speaks with Accenture's Larry Socher and Matt Anderson about what service providers must do to transform their business to get the benefits of SDN and NFV including: leveraging DevOps, introducing real-time OSS and implementing analytics.
Women in Comms Introduction Videos
Fujitsu Sales Leader Shares Lessons Learned

7|27|16   |   5:12   |   (1) comment


As Fujitsu's only female sales leader, Annie Bogue knows the importance of asking for what you want, being flexible (she's been relocated five times), keeping a meticulous calendar, 'leaning in,' working harder than everyone else around you, being aware and more.
Telecom Innovators Video Showcase
VeEX Test & Measurement Solutions

7|25|16   |   08:57   |   (0) comments


Cyrille Morelle, president and CEO of VeEX Inc., talks test and measurement with Light Reading's Steve Saunders at BCE 2016. This includes innovative products such as VeSion Cloud-Based platform for network monitoring; MTTplus Modular Test platform for Access, Business, Carrier Ethernet, Transport and Core services; and OPX-BOX+ for Fiber Optics.
LRTV Custom TV
VeEX: Live From BCE 2016

7|25|16   |   03:20   |   (0) comments


VeEX's Senior Director of Business Development, Perry Romano, explains how VeEX provides tools to help install, maintain, monitor and manage network infrastructure efficiently and effectively. The portfolio of products on display include the RXT-6000, MTTplus and TX300s.
LRTV Custom TV
Real-Time Telemetry & Analytics for Intelligent SDN Orchestration

7|25|16   |   03:09   |   (0) comments


Packet Design CEO Scott Sherwood discusses how real-time network telemetry and analytics are enabling a new breed of SDN orchestration applications.
From the Founder
The Russo Report: Driving Disruption

7|25|16   |   07:44   |   (2) comments


In the first episode of a four-part series, Light Reading Founder and CEO Steve Saunders and Calix President and CEO Carl Russo drive around town discussing the disruptive mega-changes in the communications industry and where hope lies for service providers to meet the escalating demands of the cloud.
LRTV Custom TV
NetScout: Maximizing Enterprise Cloud for Digital Transformation

7|20|16   |   04:53   |   (0) comments


Light Reading Editor Mitch Wagner talks to NetScout CMO Jim McNiel about maximizing the benefits of enterprise cloud and digital transformation while minimizing potential pitfalls with a proper monitoring and instrumentation strategy.
Women in Comms Introduction Videos
Ciena's VP Offers a Career Crash Course

7|20|16   |   4:14   |   (2) comments


How did Ciena's Vice President of Sales, Angela Finn, carve out her career path? Simple, she tells WiC. She stayed true to her company, customers and principles. She shares her advice for women on how to be authentic and credible, as well as for companies that want to make a real change to their culture and practices.
Upcoming Live Events
September 13-14, 2016, The Curtis Hotel, Denver, CO
November 3, 2016, The Montcalm Marble Arch, London
November 30, 2016, The Westin Times Square, New York City
December 1, 2016, The Westin Times Square, New York, NY
December 6-8, 2016, The Westin Excelsior, Rome
May 16-17, 2017, Austin Convention Center, Austin, TX
All Upcoming Live Events
Infographics
Hot Topics
Google Fiber Can't Be Called a Failure
Carol Wilson, Editor-at-large, 8/26/2016
FirstNet: A Billion-Dollar Boondoggle?
Dan Jones, Mobile Editor, 8/26/2016
WiCipedia: Should Men Be Included? & Olympians Face Discrimination
Eryn Leavens, Special Features & Copy Editor, 8/26/2016
How the Padres Hit an IoT Home Run
Mitch Wagner, West Coast Bureau Chief, Light Reading, 8/25/2016
Google Fiber Downsizing Not Confirmed
Mari Silbey, Senior Editor, Cable/Video, 8/25/2016
Like Us on Facebook
Twitter Feed
BETWEEN THE CEOs - Executive Interviews
Light Reading CEO Steve Saunders and UXP Systems CEO Gemini Waghmare discuss the strategic importance of digital identity for operators in the midst of transformation.
Join us for an in-depth interview between Steve Saunders of Light Reading and Alexis Black Bjorlin of Intel as they discuss the release of the company's Silicon Photonics platform, its performance, long-term prospects, customer expectations and much more.
Animals with Phones
Live Digital Audio

Bridging the tech skills gap is a major challenge for service providers and suppliers alike today – and the challenge is two-fold when it comes to increasing the number of women in the comms space. Level 3 Communications has made it a priority to overcome both challenges by implementing several unique programs focused on building the right candidates from within – in addition to filling the funnel by supporting STEM and other education programs. During this radio show, you’ll learn about these programs from Mary Beth McGrath, SVP of Global Talent Management at Level 3, and the best ways to bridge your own skills gap so that you are motivated and equipped for change. Plus you’ll have the chance to ask Mary Beth your questions live on the air.