Cable MSOs Move in on Ethernet Sales
NEW YORK -- Cable MSOs are pushing into the Ethernet services market, quickly snatching up 25 percent of market sales, affecting telecom operators and carrier Ethernet suppliers alike, according to the latest report from Heavy Reading Cable Industry Insider (www.heavyreading.com/cable), a subscription research service from Heavy Reading (www.heavyreading.com).
Cable Operators & Ethernet: Serious Market Share reviews and updates how cable companies and their subsidiaries are approaching the U.S. Ethernet services business today, comparing their go-to-market and technology strategies. It profiles and analyzes seven of the most significant U.S.-based cable companies (including one specialized data subsidiary) in the data market in terms of how they address Ethernet, including service offerings, expansion plans, strategies, technology suppliers and choices, target markets and resulting customers and businesses.
For a list of companies covered in this report, http://twimgs.com/audiencedevelopment/LRHR/PDFS/cii0813_companies.pdf.
"All large U.S. multiple system operators (MSOs) have moved into the business services market," notes Steve Koppman, research analyst with Heavy Reading Cable Industry Insider and author of the report. "Ethernet is a growing portion of that portfolio, with more than 25 percent of the U.S. Ethernet services market going to cable operators by the end of 2012."
The emergence of cable operators as a major competitive threat in Ethernet services has a significant impact, Koppman says. "This affects not only on the telecom operators that must contend with more local competition, but also on carrier Ethernet technology suppliers with a greater opportunity for market expansion," he continues. "Expanded Ethernet service over HFC networks has, meanwhile, facilitated small business purchases while longer-standing customers over fiber are mostly in the mid-market."
Key findings of Cable Operators & Ethernet: Serious Market Share include the following:
Cable Operators & Ethernet: Serious Market Share is available as part of an annual subscription (six issues) to Heavy Reading Cable Industry Insider, priced at $1,595. Individual reports are available for $900.
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