Light Reading

AT&T Mobile Boss: NYC & San Fran Are 'Underperforming'

Dan Jones
LR Mobile News Analysis
Dan Jones, Mobile Editor
12/9/2009
50%
50%

AT&T Inc. (NYSE: T)'s wireless chief went further than other company executives have in explaining how the operator is addressing its 3G network capacity issues at a UBS AG conference in New York City this morning.

Ralph de la Vega, president and CEO of AT&T Mobility and Consumer Markets, said that the operator has two major markets that are “underperforming” right now: New York and San Francisco. The company is “committed,” he promised, to bringing up standards in these markets to the rest of AT&T's network. (See 4G World: AT&T – an LTE Tortoise and AT&T CTO: We Know What's Best for You.)

In New York, de la Vega says that AT&T hit some issues as it switched on 850MHz frequencies because in-building penetration and general radio network performance improved. This, however, put much more stress on the backend of the network.

”In New York right now I think we’ve turned a corner and this is going to get fixed,” de la Vega told the audience. AT&T, in general, is working to upgrade backhaul across its network, replacing T1 lines with fiber and Ethernet.

In San Francisco, de la Vega said, AT&T has seen problems in the financial district because older “microcells” installed there cannot handle the deluge of 3G data traffic. The operator is upgrading its technology in these sites.

The mobile boss went on to say that AT&T is talking to customers about their wireless data usage now and trying to understand how that might change in the future. “Customers didn’t know how they are using data,” he said, explaining that many thought that email was a traffic hog, while video or audio “round the clock” are the real culprits.

Given all this, AT&T has been examining other ways of billing, rather than "all-you-can-eat" data packages. The operator is watching what competitors do around billing and the regulatory situation, de la Vega said. He didn’t commit to anything new in this speech.

U-verse update: Sub milestone, 24-meg tier
On the wired broadband side, meanwhile, the operator expects to pass 2 million customers for its U-Verse video service today. The company has also launched its new “Max Turbo” high-speed Internet service in Austin and San Antonio, Texas, and in St. Louis ahead of a wider deployment. AT&T says its new U-verse service tier will offer downloads at up to 24 Mbit/s and uploads at up to 3 Mbit/s. (See AT&T Ratchets Up U-Verse Speeds.)

The operator is also talking about “One AT&T” services, which will start to include content convergence across platforms: “We’ll have the capability to allow customers to see the content you have on your TV, your PC, and your wireless device; we’re very close to allowing customers to move content between devices,” said de la Vega.

In 3G and Long Term Evolution (LTE) upgrades, the operator is sticking with existing targets. This means 25 to 30 high-speed packet access (HSPA) markets online by the second quarter of 2010, with 90 percent of the network covered by the end of 2010. LTE is going into testing next year, with deployment starting in 2011. (See AT&T to Boost 3G Speeds .)

AT&T is thinking about vendor selection now: “We’re in the middle of that right now, and you’ll be hearing more in the coming months," de la Vega said.

— Dan Jones, Site Editor, Unstrung

(4)  | 
Comment  | 
Print  | 
Newest First  |  Oldest First  |  Threaded View        ADD A COMMENT
Pete Baldwin
50%
50%
Pete Baldwin,
User Rank: Light Beer
12/5/2012 | 3:51:11 PM
re: AT&T Mobile Boss: NYC & San Fran Are 'Underperforming'


I keep looking at that headline and thinking about SF sports teams.  Sigh...

dan.mcbride
50%
50%
dan.mcbride,
User Rank: Light Beer
12/5/2012 | 3:51:10 PM
re: AT&T Mobile Boss: NYC & San Fran Are 'Underperforming'


Does anyone remember the DSL vs. Cable ad wars in the USA pitting neighbor against neighbor screaming, “Logoff! Logoff!” in order to demonstrate the ‘problem’ with shared access network technologies?   Is that where we’re headed with AT&T Wireless?  


After enticing users to sign up using all-you-can eat flat rate plans, it seems AT&T is hoping to turn the clock back with an ‘education’ program that reads more like a warning.  The fact is that increased usage IS posing a challenge for 3G wireless operators in their radio network, their backhaul networks, and in their core networks.  But these problems are solvable without 're-educating' subscribers.  For example, AT&T could leverage other available wireless networks like Wi-Fi or WiMAX to seamlessly supplement wireless bandwidth. And there are numerous improvements in traffic backhauling with plenty of fiber in the ground in cities like New York and San Francisco.  As for the mobile data core network, Stoke has created and patented a method for offloading mobile data core networks by as much as 90%.   


When innovation is out there ready to solve problems like this, it begs the question why organizations like AT&T and their infrastructure vendors insist on keeping their heads in the sand.


joset01
50%
50%
joset01,
User Rank: Light Beer
12/5/2012 | 3:51:10 PM
re: AT&T Mobile Boss: NYC & San Fran Are 'Underperforming'


The network will be the easier fix. ;-)

desiEngineer
50%
50%
desiEngineer,
User Rank: Light Beer
12/5/2012 | 3:51:02 PM
re: AT&T Mobile Boss: NYC & San Fran Are 'Underperforming'


ATT advising people not to use the network is like Singletary asking the Cardinals not to hit his team on Monday night... er... right!


http://www.nytimes.com/2009/12/10/technology/companies/10iphone.html


-desi

Educational Resources
sponsor supplied content
Educational Resources Archive
From The Founder
Against the odds, Huawei is growing its telecoms networking equipment business in the US -- that should be ringing some alarm bells for domestic vendors.
Flash Poll
Live Streaming Video
CLOUD / MANAGED SERVICES: Prepping Ethernet for the Cloud
Moderator: Ray LeMaistre Panelists: Jeremy Bye, Leonard Sheahan
Between the CEOs
CEO Chat With Jeff Miller, ActiveVideo

8|28|15   |   19:05   |   (0) comments


Jeff Miller, President and CEO of ActiveVideo, talks to Light Reading founder and CEO Steve Saunders about the impact of virtualization on the TV and video distribution market.
LRTV Huawei Video Resource Center
Vodafone: Mobile Money Is About Customer Trust

8|27|15   |   06.36   |   (0) comments


Light Reading spoke with Vodafone's Ian Ravenscroft about the unique responsibilities and opportunities facing operators handling customers' financial transactions over the network.
Telecom Innovators Video Showcase
Palo Alto Networks on Expanding in the Carrier/Service Provider Market

8|26|15   |   07:54   |   (0) comments


Alfred Lee from Palo Alto Networks tells Steve Saunders about their new chassis-based system, the PA-7080, and how it can benefit service providers compared to legacy firewalls.
LRTV Custom TV
Global Services Forum Preview

8|25|15   |   02:36   |   (0) comments


Light Reading's CEO and Founder Steve Saunders talks about Huawei's upcoming Global Services Forum with the help of Heavy Reading's Patrick Donegan and Teresa Mastrangelo.
Telecom Innovators Video Showcase
Infoblox on DNS Threat Index

8|19|15   |   04:39   |   (0) comments


Dilip Pillaipakam from Infoblox talks to Steve Saunders about his company's core network services.
Between the CEOs
CEO Chat With Ihab Tarazi, Equinix

8|14|15   |   20:18   |   (1) comment


Equinix CTO Ihab Tarazi talks to Light Reading founder and CEO Steve Saunders about the dramatic changes in the data center, cloud and interconnect markets and discusses the impact of SDN and NFV in the coming years.
Telecom Innovators Video Showcase
The Netformx Ecosystem

8|14|15   |   09:39   |   (1) comment


Ittai Bareket, CEO of Netformx, talks with Steve Saunders about the Netformx Ecosystem, which employs cutting-edge prescriptive analytics to help solution providers maximize profits.
Telecom Innovators Video Showcase
Versa Networks on Leveraging VNFs

8|12|15   |   07:37   |   (0) comments


Kumar Mehta, founder and CEO of stealth mode startup Versa Networks, talks with Steve Saunders about how providers can best leverage virtualized network functions (VNFs).
LRTV Custom TV
Transforming the Network Through OPNFV

8|5|15   |   7:09   |   (0) comments


Sandra Rivera, VP Data Center Group; GM Network Platforms Group, Intel Corporation, on OPNFV Arno and how the industry is coming together to accelerate the deployment of NFV and transform the network.
LRTV Huawei Video Resource Center
Huawei ONS Product Demo

8|3|15   |   6:01   |   (0) comments


Huawei shows at Open Networking Summit 2015 in Santa Clara how its SDN and NFV solutions embrace openness.
LRTV Custom TV
End-User or Enterprise Benefits to the New IP

7|30|15   |   04:27   |   (1) comment


Andrew Coward discusses what the New IP means to end users or enterprise customers. He explains compelling reasons, including how every customer can get their own network, from the transformation to the New IP.
LRTV Custom TV
Network Visibility & the New IP

7|30|15   |   02:23   |   (0) comments


Mukund Srigopal provides an explanation of what network visibility is and how it is essential as service providers transition to the New IP. In addition, the importance of the network packet broker is discussed.
Upcoming Live Events
September 16-17, 2015, The Westin Galleria Dallas, Dallas, TX
September 16, 2015, The Westin Galleria Dallas, Dallas, TX
September 16, 2015, The Westin Galleria Dallas, Dallas, TX
September 29-30, 2015, The Westin Grand Müchen, Munich, Germany
October 14-15, 2015, New Orleans Ernest N. Morial Convention Center, New Orleans, LA
November 5, 2015, Hilton Santa Clara, Santa Clara, CA
November 17, 2015, Santa Clara, California
December 1, 2015, The Westin Times Square, New York City
December 2, 2015, The Westin Times Square, New York City
All Upcoming Live Events
Infographics
Cisco's cloud and virtualization portfolio can increase business agility and innovation by building a more flexible network architecture.
Hot Topics
Verizon Hums a Driving Tune
Sarah Thomas, Editorial Operations Director, 8/26/2015
Gogo Approved to Speed Up In-Flight WiFi
Sarah Thomas, Editorial Operations Director, 8/24/2015
Could Market Volatility Hurt Tech IPOs?
Dan Jones, Mobile Editor, 8/24/2015
Sprint's Claure: '3 to 5 Years' to Turnaround
Dan Jones, Mobile Editor, 8/25/2015
Like Us on Facebook
Twitter Feed
September 22, 2015
Media Begins With “Me”
Webinar Archive
BETWEEN THE CEOs - Executive Interviews
Jeff Miller, President and CEO of ActiveVideo, talks to Light Reading founder and CEO Steve Saunders about the impact of virtualization on the TV and video distribution market.
Equinix CTO Ihab Tarazi talks to Light Reading founder and CEO Steve Saunders about data center, cloud and the impact of virtualization in the coming years.
Cats with Phones
Cats Are a Smartphone's Best Friend Click Here
Whoever said cats didn't live to please their humans?