MSO is cable's big winner in the 700 MHz auction, but the privately held company doesn't have much to say about it yet

Jeff Baumgartner, Senior Editor

March 20, 2008

1 Min Read
Cox Waxes Wireless

Verizon Communications Inc. (NYSE: VZ) may have scored the bulk of the "beachfront property" available in the FCC's 700 MHz spectrum auction, but cable, thanks mostly to Cox Communications Inc. , wasn't shut out. (See Verizon & AT&T Win 700 MHz Sweeps.)

The privately held MSO, according to data released Thursday by the Federal Communications Commission (FCC) , bid for and won more than 20 licenses covering markets such as Macon, Ga.; Pensacola, Fla.; New Orleans, La.; Omaha, Neb.; and Wichita, Kan. Cox bid under the name Cox Wireless Inc.

A Cox spokeswoman declined comment about the results of the auction Thursday afternoon, citing a quiet period.

Cox is also part of SpectrumCo, a cable consortium that won a swath of Advanced Wireless Services (AWS) spectrum in the fall of 2006. Other SpectrumCo MSO partners, notably Comcast Corp. (Nasdaq: CMCSA, CMCSK) and Time Warner Cable Inc. (NYSE: TWC), opted to stay on the sideline for the 700 MHz auction. (See Cox Preps 700 MHz Spectrum Bid and Comcast, TWC Won't Bid in Wireless Auction .)

BendBroadband of Bend, Ore., secured a B block license for $6.74 million.

We'll have more detail and analysis about what this means for the cable industry Friday.

— Jeff Baumgartner, Site Editor, Cable Digital News

About the Author(s)

Jeff Baumgartner

Senior Editor, Light Reading

Jeff Baumgartner is a Senior Editor for Light Reading and is responsible for the day-to-day news coverage and analysis of the cable and video sectors. Follow him on X and LinkedIn.

Baumgartner also served as Site Editor for Light Reading Cable from 2007-2013. In between his two stints at Light Reading, he led tech coverage for Multichannel News and was a regular contributor to Broadcasting + Cable. Baumgartner was named to the 2018 class of the Cable TV Pioneers.

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