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New Product Recap: November 2012

December 10, 2012 |

Adobe Systems Inc.
MediaWeaver and Primetime Media Player
These are components of Project Primetime, presented as the industry's first fully integrated video technology platform that publishes and monetizes broadcast-TV content across any Web-connected device. MediaWeaver is an ad insertion service that places ads into live, linear and VoD content with a high degree of control, flexibility and resulting user experiences. The system, which is currently available as a beta, enables dynamic ad executions for video content in browsers and apps on any Web-connected device, creating an engaging buffer-free ad and content experience for consumers, according to the company. Primetime Media Player allows TV-content owners and distributors to rely on a single workflow for content preparation, rights management and streaming to eliminate platform fragmentation and maximize reach.

Entone Inc.
Magi
The hybrid CATV media gateway enables cable operators to deliver an integrated hybrid TV service that combines live TV, DVR and cloud-based (OTT) services over analog, digital or hybrid cable systems. It has multiple tuners and flexible DVR options, together with an integrated Docsis 3.0 modem for supporting video over IP streaming and interactive applications, and MoCA and Wi-Fi support.

Sorenson Media
Squeeze Server 2.0
This is a faster version of the company's high-volume enterprise-grade video transcoding and encoding solution. It includes full optimization for all four leading adaptive bitrate streaming protocols, including the newly added MPEG Dynamic Adaptive Streaming over HTTP (DASH); Adobe Flash Dynamic Streaming (FDS); Apple HTTP Live Streaming (HLS); and Microsoft Smooth Streaming. Squeeze Server automatically transcodes individual video files into chunked segments categorized by bitrate, organizes the segments into folders and delivers them to every specified destination for playback.

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