& cplSiteName &

Poll: Comcast First Choice for OTT Plunge

Alan Breznick
5/27/2014
50%
50%

Despite recent aggressive moves by AT&T, Verizon, and Dish Network to gear up for over-the-top launches, Comcast is still seen as the most likely traditional pay-TV provider to take the full OTT plunge first.

In our latest Light Reading community poll, Comcast Corp. (Nasdaq: CMCSA, CMCSK) drew the most votes from readers when asked which legacy video provider would be the OTT pioneer in the US, handily beating Verizon Communications Inc. (NYSE: VZ), AT&T Inc. (NYSE: T), Dish Network LLC (Nasdaq: DISH), DirecTV Group Inc. (NYSE: DTV), and Charter Communications Inc. .

Comcast captured 16.3% of the 1,258 votes cast by May 26, followed by Verizon with 10.8% of the tallies, AT&T with 10.5%, and Dish Network with 10.2%.

Notably, Comcast emerged as the most likely pay-TV provider to pursue the OTT route even though AT&T, Verizon, and Dish Network have all made very visible moves in the past few months to prep for OTT launches as early as this summer. Most recently, for instance, AT&T announced a $500 million joint venture with The Chernin Group to "acquire, invest in and launch" online video services later this year, while Dish signed a sweeping content rights pact with Walt Disney Co. (NYSE: DIS) to fuel the launch of its own planned OTT service this summer. (See AT&T Joins OTT Video Parade and Dish Kindles TV Everywhere Flame.)

In contrast to its rivals, Comcast has repeatedly denied that it has any plans to go OTT across the US right now. Instead, Comcast has focused on rolling out its next-gen X1 IP video service and adding such cloud-based features as network DVR to it. Comcast has also promoted its own quasi-OTT service, Streampix, which is a streaming video service that the MSO bundles with other video services and also sells a la carte just within its regions. (See Comcast Cloud DVR Storms Down East Coast and Comcast Streams CBS Shows OTT.)

Significantly, our poll found that the largest group of readers by far (42.5%) clicked on the final option, which asked "What the hell is over-the-top?" This means one of two things: Either many of you don't really know that over-the-top video means delivering video over the Internet and someone else's broadband architecture; or that you're just having a little fun (which is cool by us).

In either case, OTT video is clearly here to stay. So stay tuned for more news, views, and polls on the subject.

— Alan Breznick, Cable/Video Practice Leader, Light Reading

(3)  | 
Comment  | 
Print  | 
Newest First  |  Oldest First  |  Threaded View        ADD A COMMENT
KBode
50%
50%
KBode,
User Rank: Light Sabre
5/28/2014 | 11:11:14 AM
Odd....
Odd that I've seen complaints that Comcast's "Netflix killer" has seen a reduction in catalog size, suggesting they're not really pushing it all that hard (or, like Verizon/RedBox, are worried that pushing too hard into that space will cannibalize traditional TV users).  

From a user recently:

"I noticed that Comcast has pulled all of the network shows they offered on the streampix service. There used to be about 60 shows with all past seasons available. Now just The Good Wife and Charmed are the only scripted shows left. All of the NBC and Syfy shows are gone too even though they own the channels.

This was supposed to be their Netflix competitor. They never handled it properly though. They have a huge pay on demand library and they could be offering a monthly subscription to kill Netflix but instead stick with the PPV model. I wonder if they are quietly letting streampix die."
sam masud
50%
50%
sam masud,
User Rank: Light Sabre
5/27/2014 | 3:36:45 PM
and then what?
Alan,

If Comcast really embraces OTT, will it then continue to be the 1000-pound gorilla that it currently is as a cable company? Moreover, would it want to go the OTT route unless it can get the FCC to approve the concept of an Internet "fast lane?"
MarkC73
50%
50%
MarkC73,
User Rank: Light Sabre
5/27/2014 | 11:23:36 AM
Content Leverage
Well Comcast does actually own it's own content that it can experiment with.  I guess time will tell...
Light Reading’s Upskill U is a FREE, interactive, online educational resource that delivers must-have education on themes that relate to the overall business transformation taking place in the communications industry.
NEXT COURSE
Wednesday, July 27, 1:00PM EDT
The Changing Face of the Data Center World
Rodney M. Elder, Senior Solutions Architect, Equinix
UPCOMING COURSE SCHEDULE
Wednesday, August 3, 1:00PM EDT
The Central Office Re-Architected as a Data Center
Guru Parulkar, Executive Director, Open Networking Research Center, Open Networking Lab
Wednesday, August 10, 1:00PM EDT
Telcos & Open Source 101
Phil Robb, Senior Technical Director, OpenDaylight
Friday, August 12, 1:00PM EDT
The Role of Open Source in NFV
Jim Fagan, Director, Cloud Practice, Telstra
in association with:
From The Founder
In the first episode of a four-part series, Light Reading Founder and CEO Steve Saunders and Calix President and CEO Carl Russo drive around town discussing the disruptive mega-changes in the communications industry and where hope lies for service providers to meet the escalating demands of the cloud.
Flash Poll
Live Streaming Video
Charting the CSP's Future
Six different communications service providers join to debate their visions of the future CSP, following a landmark presentation from AT&T on its massive virtualization efforts and a look back on where the telecom industry has been and where it's going from two industry veterans.
Telecom Innovators Video Showcase
VeEX Test & Measurement Solutions

7|25|16   |   08:57   |   (0) comments


Cyrille Morelle, president and CEO of VeEX Inc., talks test and measurement with Light Reading's Steve Saunders at BCE 2016. This includes innovative products such as VeSion Cloud-Based platform for network monitoring; MTTplus Modular Test platform for Access, Business, Carrier Ethernet, Transport and Core services; and OPX-BOX+ for Fiber Optics.
LRTV Custom TV
VeEX: Live From BCE 2016

7|25|16   |   03:20   |   (0) comments


VeEX's Senior Director of Business Development, Perry Romano, explains how VeEX provides tools to help install, maintain, monitor and manage network infrastructure efficiently and effectively. The portfolio of products on display include the RXT-6000, MTTplus and TX300s.
LRTV Custom TV
Real-Time Telemetry & Analytics for Intelligent SDN Orchestration

7|25|16   |   03:09   |   (0) comments


Packet Design CEO Scott Sherwood discusses how real-time network telemetry and analytics are enabling a new breed of SDN orchestration applications.
From the Founder
The Russo Report: Driving Disruption

7|25|16   |   07:44   |   (0) comments


In the first episode of a four-part series, Light Reading Founder and CEO Steve Saunders and Calix President and CEO Carl Russo drive around town discussing the disruptive mega-changes in the communications industry and where hope lies for service providers to meet the escalating demands of the cloud.
LRTV Custom TV
NetScout: Maximizing Enterprise Cloud for Digital Transformation

7|20|16   |   04:53   |   (0) comments


Light Reading Editor Mitch Wagner talks to NetScout CMO Jim McNiel about maximizing the benefits of enterprise cloud and digital transformation while minimizing potential pitfalls with a proper monitoring and instrumentation strategy.
Women in Comms Introduction Videos
Ciena's VP Offers a Career Crash Course

7|20|16   |   4:14   |   (0) comments


How did Ciena's Vice President of Sales, Angela Finn, carve out her career path? Simple, she tells WiC. She stayed true to her company, customers and principles. She shares her advice for women on how to be authentic and credible, as well as for companies that want to make a real change to their culture and practices.
LRTV Custom TV
NFV in 2016: Part 2 – Climbing the Virtualization Maturity Curve

7|19|16   |   06:56   |   (0) comments


Many of the initial use case implementations are single-vendor and self-contained. The industry is still climbing the virtualization maturity curve, needing further clarity and stability in the NFV infrastructure (NFVi) and greater availability and choice of virtualized network functions (VNFs). Interoperability between NFVis and VNFs from different vendors ...
Telecom Innovators Video Showcase
Versa Networks' Kumar Mehta on SD-WAN Managed Services

7|19|16   |     |   (0) comments


In Silicon Valley, Steve Saunders sits down with Versa's Kumar Mehta for an interview focused on why service providers are building SD-WAN managed services, and how Versa's telco customers are innovating.
LRTV Custom TV
Juniper Networks & The Evolution of NFV

7|19|16   |   06:01   |   (0) comments


Senior Juniper Networks executives talk to Light Reading Founder & CEO Steve Saunders about NFV developments and the recent independent evaluation by test lab EANTC of Juniper's Cloud CPE solution.
LRTV Interviews
CenturyLink Goes Beyond Managed WiFi

7|19|16   |     |   (0) comments


CenturyLink's managed WiFi allows enterprises, such as retailers and resorts, to track guest WiFi usage in order to help them better communicate with customers.
LRTV Interviews
AT&T Launches Network Functions on Demand

7|17|16   |   05:26   |   (0) comments


Roman Pacewicz, Senior Vice President, Offer Management & Service Integration, AT&T Business Solutions, discusses the operator's launch of its Network Functions on Demand service.
LRTV Interviews
Enterprise Pitch for Ciscosson

7|14|16   |   04:43   |   (0) comments


After seven months of near silence, Cisco and Ericsson executives publicly discussed details on their extensive partnership. Among the tidbits shared by Martin Zander, VP, group strategy programs, Ericsson, and Doug Webster, VP service provider marketing, Cisco: The partnership was initially launched to serve the service provider market, but is already gaining ...
Upcoming Live Events
September 13-14, 2016, The Curtis Hotel, Denver, CO
September 27, 2016, Philadelphia, PA
November 3, 2016, The Montcalm Marble Arch, London
November 30, 2016, The Westin Times Square, New York City
December 6-8, 2016,
May 16-17, 2017, Austin Convention Center, Austin, TX
All Upcoming Live Events
Infographics
Five of the Top 10 most targeted countries in Check Point Software Technologies' global Malware & Threat Index for Q1 2016 are in Africa.
Hot Topics
Kevin Lo's Move to Facebook: Sign of Things to Come?
Patrick Donegan, Chief Analyst, Heavy Reading, 7/20/2016
Verizon's Next With VNFs
Carol Wilson, Editor-at-large, 7/21/2016
Facebook Gets Its Drone On
Ray Le Maistre, Editor-in-chief, 7/22/2016
Ericsson Ejects CEO Vestberg
Ray Le Maistre, Editor-in-chief, 7/25/2016
Is Dish Going Down the Drain?
Alan Breznick, Cable/Video Practice Leader, Light Reading, 7/21/2016
Like Us on Facebook
Twitter Feed
BETWEEN THE CEOs - Executive Interviews
There's no question that, come 2020, 5G technology will turn the world's conception of what mobile networking is on its head. Within the world of 5G development, Dr. ...
I've enjoyed interviewing many interesting people since I rejoined Light Reading, but William A. "Bill" Owens certainly takes the biscuit, as we say where I come from.
Animals with Phones
Live Digital Audio

Our world has evolved through innovation from the Industrial Revolution of the 1740s to the information age, and it is now entering the Fourth Industrial Revolution, driven by technology. Technology is driving a paradigm shift in the way digital solutions deliver a connected world, changing the way we live, communicate and provide solutions. It can have a powerful impact on how we tackle some of the world’s most pressing problems. In this radio show, Caroline Dowling, President of Communications Infrastructure & Enterprise Computing at Flex, will join Women in Comms Director Sarah Thomas to discuss the impact technology has on society and how it can be a game-changer across the globe; improving lives and creating a smarter world. Dowling, a Cork, Ireland, native and graduate of Harvard Business School's Advanced Management Program, will also discuss her experience managing an international team focused on innovation in an age of high-speed change.