Light Reading
MSO testing a system that will allow Internet video to be relayed from the PC, processed in the network, then played on TV

Cablevision to Deliver Net Content to Set-Tops

Jeff Baumgartner
LR Cable News Analysis
Jeff Baumgartner
2/24/2010
50%
50%

Cablevision Systems Corp. (NYSE: CVC) said it will begin testing a new service in June that delivers all sorts of media sourced from a customer's PC -- including iTunes content, digital photos, and even over-the-top video shipped in from the Web -- to digital set-top boxes.

Cablevision's "PC to TV Media Relay" service will enable cable TV customers to replicate the information and images appearing on their PC screens onto their TV screens without any extra special home networking equipment, other than the cable modems and the non-IP digital cable set-tops they're already using.

The service will require a special PC software client, but Cablevision won't be using Multimedia over Coax Alliance (MoCA) , WiFi, or some other rather complex home networking technology to get that content from the PC to the TV screen. Instead, that content (or at least a replication of that content) will be delivered upstream from the cable modem to Cablevision's headend, where it will be processed and converted into a format (probably an MPEG-2 video stream) that's then sent back down the cable plant so it can be read and rendered by the MSO's non-IP set-tops. Cablevision customers will also have to tune the set-top to a dedicated digital channel just for this purpose.

Cablevision isn't giving any nitty-gritty technical details at this point, but this smells a lot like the technology it's already got in play from ActiveVideo Networks Inc. , which uses a process to deliver all manner of Web apps to the set-top -- pretty much what Cablevision appears to have in mind here. Clearleap 's platform takes a similar technical path, but it's not the ITV partner of record at Cablevision. (See Cablevision Tunes Up With ActiveVideo, ActiveVideo's Year of Reckoning , Cablevision Taps ActiveVideo, Winter Games Go Interactive… for Some TV Viewers, and Clearleap Brings Blip.tv & Others to Cable .)

Cablevision intends to launch a technical trial by June but isn't talking about how it will be priced, packaged, or even when the MSO intends to offer it commercially to its 2.9 million digital video subscribers. They may not want to give Verizon Communications Inc. (NYSE: VZ), which is using a different method to get PC and Web-like content and apps to the set-top, too much of a heads up. (See Verizon Tests Internet Video on FiOS, Verizon Adds FiOS TV Apps, and Verizon Adds Twitter, Facebook to FiOS.)

However, a company spokeswoman confirmed that PC to TV Media Relay will allow for anything that's displayed on the PC screen to be delivered to the TV screen, with the goal of accomplishing all this in "real-time" following a simple button click. This includes Hulu LLC content, iTunes content, and Netflix Inc. (Nasdaq: NFLX) streams.

"With our PC to TV Media Relay service, we are putting an end to the need for families to huddle round their laptops or PCs to watch content together," says Cablevision COO Tom Rutledge, in a prepared statement. "This new service will make it easy for our television customers to take broadband services including Internet video, as well as family photos or anything else displayed on a computer screen and move it to the television with the click of the mouse."

Cablevision also notes that its Media Relay technology is also capable of extending PC-sourced content to other consumer electronics (CE) devices, including smartphones and other mobile devices that happen to be connected to the in-home network. Interestingly enough, ActiveVideo also has a CE strategy that might fit in here. (See ActiveVideo Goes Over-the-Top With CE Play.)

The coming service follows along Cablevision's other cloud-like video strategies. The company has also developed an ambitious "Remote-Storage DVR" service designed to store recorded shows on the network and stream them to set-tops. That product caused a big legal dust-up with studios and networks over copyright concerns, but the MSO, which got clearance for it from the Supreme Court last year, still hasn't launched it. (See DoJ: Butt Out of Cablevision RS-DVR Case and Inside Cablevision's 'RS-DVR' .)

— Jeff Baumgartner, Site Editor, Light Reading Cable

(2)  | 
Comment  | 
Print  | 
Newest First  |  Oldest First  |  Threaded View
Jeff Baumgartner
50%
50%
Jeff Baumgartner,
User Rank: Light Beer
12/5/2012 | 4:42:11 PM
re: Cablevision to Deliver Net Content to Set-Tops
Among other tech speculation, it probably makes sense for this service to leverage Cablevision's switched digital video platform, which is already offered across the Cablevision footprint...and Cablevision doesn't have the spectrum to give everyone a full-time dedicated piece of the spectrum for this Internet-channel approach. But perhaps part-time access to a sliver of it (like with VoD streaming) fits in. JB
t.bogataj
50%
50%
t.bogataj,
User Rank: Light Sabre
12/5/2012 | 4:42:08 PM
re: Cablevision to Deliver Net Content to Set-Tops


The news doesn't tell whether the upstream video is available for viewing to all cable customers or only to the one generating the source.


If the former, this opens a whole front of technical and legal issues. How do they all compete for the shared medium/channel? How does the MSO charge the viewers? How does the MSO prevent illegal or copyrighted material from being broadcast?


If the latter, how does the MSO (technically) prevent other customers from viewing? And primarily, why should anyone pay for this service (to avoid "huddling round their laptops or PCs to watch content together") when a simple video cable between the PC and the TV set is a much cheaper and simpler alternative?


T.

Flash Poll
LRTV Custom TV
Transitioning CE 2.0 Networks Into the SDN & NFV Era With Telco Systems

8|19|14   |   5:19   |   (0) comments


Telco Systems' Ariel Efrati (CEO) and Moshe Shimon (VP of Product Management) discuss virtualization and how the company's new Open Metro Edge solution utilizes the SDN and NFV concepts to accelerate and orchestrate service delivery through its innovative product portfolio and software applications.
LRTV Custom TV
NFV Myths: Is NFV Still Several Years Away?

8|11|14   |   1:13   |   (0) comments


Some say that NFV (network functions virtualization) is still several years away from being implemented on mobile operator networks. This isn't the case. Operators can get started on their paths to NFV now, as this short video from Skyfire shows.
LRTV Custom TV
A New Security Paradigm in SDN/NFV

7|28|14   |   02:54   |   (0) comments


Paul Shaneck, Global Director Network Solutions for Symantec, discusses the evolving virtualized network, explaining how Symantec is leading the security discussion as it relates to SDN and NFV, and helping to ensure the network is protected and compliant.
LRTV Documentaries
Sprint's Network Evolution

7|24|14   |   14:59   |   (0) comments


Sprint's Jay Bluhm gives a keynote speech at the Big Telecom Event (BTE) about Sprint's network and services evolution strategy, including Spark.
LRTV Documentaries
BTE Keynote: The Software-Defined Operator

7|24|14   |   18:43   |   (1) comment


Deutsche Telekom's Axel Clauberg explains the concept of the software-defined operator to the Big Telecom Event (BTE) crowd.
Light Reedy
Numbers Are In: LR's 2014 Salary Survey

7|24|14   |   1:25   |   (7) comments


Our fourth annual Salary Survey paints a picture of who's hiring, firing, earning, and yearning for a change in the telecom industry.
LRTV Custom TV
Driving the Network Transformation

7|23|14   |   4:29   |   (0) comments


Intel's Sandra Rivera discusses network transformation and how Intel technologies, programs, and standards body efforts have helped the industry migration to SDN and NFV.
LRTV Custom TV
Distributed NFV-Based Business Services by RAD

7|18|14   |   5:38   |   (0) comments


With the ETSI-approved Distributed NFV PoC running in the background, RAD's CEO, Dror Bin, talks about why D-NFV makes compelling sense for service providers, and about the dollars and cents RAD is putting behind D-NFV.
LRTV Custom TV
MRV Accelerating Packet Optical Convergence

7|15|14   |   6:06   |   (0) comments


Giving you network insight to make your network smarter.
LRTV Custom TV
NFV-Enabled Ethernet for Generating New Revenues

7|15|14   |   5:49   |   (0) comments


Cyan's Planet Orchestrate allows service providers and their end-customers to activate software-based capabilities such as firewalls and encryption on top of existing Ethernet services in just minutes.
LRTV Custom TV
Symkloud NVF-Ready Video Transcoding, Big Data

7|9|14   |   3:41   |   (0) comments


Kontron and ISV partner Vantrix demonstrate high-performance video transcoding and data analytic solutions on same 2U standard platform that is ready for SDN and NFV deployments made by mobile, cable and cloud operators.
LRTV Huawei Video Resource Center
The Evolving Role of Hybrid Video for Competitive Success

7|4|14   |   4:09   |   (0) comments


At Huawei's Global Analysts Summit in Shenzhen, China, Steven C. Hawley from TV Strategies speaks to us about the evolving role of hybrid video for competitive success.
Upcoming Live Events!!
September 16, 2014, Santa Clara, CA
September 16, 2014, Santa Clara, CA
September 23, 2014, Denver, CO
October 29, 2014, New York City
November 6, 2014, Santa Clara
November 11, 2014, Atlanta, GA
December 9-10, 2014, Reykjavik, Iceland
June 9-10, 2015, Chicago, IL
Infographics
Packet Design asks network professionals how they handle the cloud, SDN, and network management.
Hot Topics
Sprint CEO: Price Cuts First, Best Network Next
Sarah Reedy, Senior Editor, 8/14/2014
IoT Alert: Samsung Snaps Up SmartThings
Mari Silbey, Independent Technology Editor, 8/15/2014
Analyst: Ericsson, Oracle Top Shrinking SDP World
Carol Wilson, Editor-at-large, 8/19/2014
Cisco Halts Revenue Decline – Barely
Mitch Wagner, West Coast Bureau Chief, Light Reading, 8/13/2014
Adtran Launches 'Gig Communities' Initiative
Carol Wilson, Editor-at-large, 8/13/2014
Like Us on Facebook
Twitter Feed