Light Reading
NCTA's industry exhibit highlights nexus of entertainment and technology and the many benefits of broadband to American consumers

Cable Tech Pavilion to Highlight 3DTV, Tru2way

Light Reading
LR Cable News Wire Feed
Light Reading
3/23/2010
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WASHINGTON -- The many ways in which cable’s innovative content and distribution platform improve the way consumers live, work, and play will be featured in “My World – Powered by Cable,” a forward-looking, consumer-focused content and technology pavilion at The Cable Show 2010.

The Cable Show 2010, the 59th Annual Convention and International Exposition of the National Cable & Telecommunications Association (NCTA), will take place May 11-13 in Los Angeles.

“My World” will be a 27,000 square-foot exhibit built to resemble a movie studio lot, and it will include homes, schools, parks, and businesses. The special exhibit is being produced by NCTA in cooperation with Time Warner Cable – the cable system operator in Los Angeles – cable programming networks, technology solutions providers, and other select partners.

“With The Cable Show in Los Angeles this year, we have a great opportunity to showcase both our industry’s extraordinary content and how our technology is delivering a vast array of world-class entertainment, innovative new media applications, and critical information to consumers, in ways that are more personal, portable and immersive than ever,” said Kyle McSlarrow, President & CEO, NCTA. “Cable’s broadband technology platform has opened up a whole new world for how we discover, share, and consume content in and out of the home.”

National Cable & Telecommunications Association (NCTA)

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