That's what I was trying to figure out too. As a developer, how does working at a carrier's innovation center really help the entirety of your business and help you reach the entire wireless ecosystem? That's what wireless operators are pitching.
But, really, it seems that the main reason to prioritize an operator innovation center is if you want their business for a particular app or to have it absorbed by them - like AT&T now using Apigee to expose its APIs.
I think it's great that operators are trying to get some momentum in the apps game.
But if you are a developer that has a limited budget, it would seem a better use of your time to build for between two and four main operating systems instead of building for a handful of carriers.
That might change over time, but the OS ecosystems reach more people, have better promotion and don't have the drawback of being stuck on one network.
Does that sound right or am I being too narrow-minded?
The blogs and comments are the opinions only of the writers and do not reflect the views of Light Reading. They are no substitute for your own research and should not be relied upon for trading or any other purpose.
Related Light Reedy
Smartphones' Split Personality Sarah Reedy 10/10/2012 - 6:30 PM Helping enterprises offer their employees a work/life balance, right on their smartphones, is an important opportunity for wireless operators
MVNOs Try Again Sarah Reedy 8/9/2012 - 8:00 AM A new crop of MVNOs is coming on the scene having learned from past failures, but there's still a bumpy road ahead
The Carrier Creep Factor Sarah Reedy 5/24/2012 - 3:00 AM Wireless operators are treading a fine line between helpful and creepy when it comes to contextual pricing plans
Handoff Headache Sarah Reedy 5/23/2012 - 1:00 PM LTE-to-3G handoffs are still a major challenge for mobile operators
To save this item to your list of favorite Light Reading content so you can find it later in your Profile page, click the "Save It" button next to the item.